Based on the aggregated intelligence of 180,000-plus investors participating in Motley Fool CAPS, the Fool's free investing community, cereal giant Kellogg (NYSE: K) has earned a respected four-star ranking.

With that in mind, let's take a closer look at Kellogg and see what CAPS investors are saying about the stock right now.

Kellogg facts

Headquarters (founded)

Battle Creek, Mich. (1906)

Market Cap

$18.9 billion

Industry

Packaged foods

Trailing-12-Month Revenue

$13.2 billion

Management

CEO John Bryant (since 2011)
CFO Ronald Dissinger (since 2010)

Return on Equity (average, past 3 years)

15.7%

Cash/Debt

$230 million / $8.3 billion

Dividend Yield

3.3%

Competitors

General Mills (NYSE: GIS)
Nestle
Ralcorp Holdings (NYSE: RAH)

Sources: S&P Capital IQ and Motley Fool CAPS.

On CAPS, 91% of the 964 members who have rated Kellogg believe the stock will outperform the S&P 500 going forward. This past summer, one of those Fools, valuemoneygreen, succinctly summed up the Kellogg bull case for our community:

At this price along with the dividend this equity will outperform the market over time in my opinion. When I think of cereal I think of Kellogg. Great brand names! This company has a nice dividend. Look at its ROE and ROI ... WOW. Net profit margins average over 9% and gross margins are not [too shabby at] just over 40%. Price is fair ... for a wonderful company.

If you want market-thumping returns, you need to put together the best portfolio you can. Owning exceptional stocks is a surefire way to secure your financial future. Of course, despite a strong four-star rating, Kellogg may not be your top choice.

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Want to see how well (or not so well) the stocks in this series are performing? Follow the TrackPoisedTo CAPS account.