The single coffee brew Keurig systems sold by Green Mountain Coffee Roasters (UNKNOWN:GMCR.DL) were considered to be in jeopardy by investors recently, with the patent expiring, and Starbucks (NASDAQ:SBUX) releasing its Verismo as a competitor. So, Motley Fool consumer goods analyst Blake Bos took advantage of a very useful consumer research tool, and discovered that Keurig systems are still higher selling, and higher rated by consumers. In this video, he tells us, however, that Starbucks isn't necessarily on the wrong track; it may just be only a matter of time before they catch up.
Blake Bos has no positions in the stocks mentioned above. Isaac Pino has no positions in the stocks mentioned above. The Motley Fool owns shares of Starbucks and has the following options: short JAN 2013 $47.00 puts on Starbucks. Motley Fool newsletter services recommend Green Mountain Coffee Roasters and Starbucks. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.