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Amazon Wants You to Talk to Your Next Kindle Fire

By Evan Niu, CFA - Apr 18, 2013 at 10:00PM

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After Apple launched Siri in 2011, there's been a rush into voice-controlled virtual assistants. Amazon has reportedly acquired one, which hints what the e-tailer could have in store for future Kindle devices.

Ever since 2011, virtual voice assistants have been all the rage. First, Apple's (AAPL 0.17%) Siri came out to much fanfare, followed by Google (GOOGL -1.34%) Now. Nuance Communications (NUAN), which powers the voice recognition behind Siri, even has its own Nina assistant. (AMZN 0.25%) has now reportedly purchased Evi, a mobile assistant app for iOS and Android. The e-tailer has also separately acquired several small voice recognition companies over the years.

In the video below, Fool contributor Evan Niu, CFA, discusses how Amazon could be looking to integrate a new voice assistant into future Kindle Fires or possible a Kindle Phone.

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