Heading into the second half of the year, shares of Apple (NASDAQ:AAPL) are still significantly down from their 52-week high. As fall arrives, investors should have plenty of news from Cupertino to digest. The various launches expected this fall should have a huge impact on how investors perceive the company -- and price its stock. How should investors set their expectations going forward? In the video below, Fool contributor Andrew Tonner tells investors where Apple should be headed.

Fool contributor Andrew Tonner owns shares of Apple. Follow Andrew and all his writing on Twitter: @AndrewTonnerThe Motley Fool recommends Apple and Google. The Motley Fool owns shares of Apple and Google. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.