There's been a lot of debate about whether Amazon's (AMZN 1.80%) treasure trove of purchasing data could be valuable to marketers. By leveraging its data, Amazon could theoretically develop an advertising network that could outperform Google's (GOOGL 1.09%). In the video below, Fool contributor Steve Heller tells Google investors whether they should start worrying about Amazon's push into advertising.
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Should Google Fear Amazon's Data?
Not quite yet…
About the Author
Covering GE and 3D printing at the intersection of business, investing, and what it means for the future of manufacturing. Follow me on Twitter to keep up with the ever-changing 3D printing and industrial landscape by clicking the button below.
Fool contributor Steve Heller owns shares of Google. The Motley Fool recommends Amazon.com and Google. The Motley Fool owns shares of Amazon.com and Google. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.
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