Baidu (Nasdaq: BIDU) reported earnings on July 24. Here are the numbers you need to know.

The 10-second takeaway
For the quarter ended June 30 (Q2), Baidu beat expectations on revenues and met expectations on earnings per share.

Compared to the prior-year quarter, revenue increased significantly. GAAP earnings per share contracted slightly.

Margins contracted across the board.

Revenue details
Baidu tallied revenue of $1.23 billion. The 16 analysts polled by S&P Capital IQ hoped for a top line of $1.20 billion on the same basis. GAAP reported sales were 43% higher than the prior-year quarter's $858.4 million.

Source: S&P Capital IQ. Quarterly periods. Dollar amounts in millions. Non-GAAP figures may vary to maintain comparability with estimates.

EPS details
EPS came in at $1.22. The 11 earnings estimates compiled by S&P Capital IQ forecast $1.21 per share. GAAP EPS of $1.22 for Q2 were 1.6% lower than the prior-year quarter's $1.24 per share.

Source: S&P Capital IQ. Quarterly periods. Non-GAAP figures may vary to maintain comparability with estimates.

Margin details
For the quarter, gross margin was 65.1%, much worse than the prior-year quarter. Operating margin was 38.4%, much worse than the prior-year quarter. Net margin was 35.0%, much worse than the prior-year quarter. (Margins calculated in GAAP terms.)

Looking ahead
Next quarter's average estimate for revenue is $1.35 billion. On the bottom line, the average EPS estimate is $1.35.

Next year's average estimate for revenue is $4.86 billion. The average EPS estimate is $4.96.

Investor sentiment
The stock has a four-star rating (out of five) at Motley Fool CAPS, with 4,765 members out of 5,368 rating the stock outperform, and 603 members rating it underperform. Among 1,131 CAPS All-Star picks (recommendations by the highest-ranked CAPS members), 1,032 give Baidu a green thumbs-up, and 99 give it a red thumbs-down.

Of Wall Street recommendations tracked by S&P Capital IQ, the average opinion on Baidu is hold, with an average price target of $106.19.

Internet software and services are being consumed in radically different ways, on new and increasingly mobile devices. Is Baidu on the right side of the revolution? Check out the changing landscape and meet the company that Motley Fool analysts expect to lead "The Next Trillion-dollar Revolution." Click here for instant access to this free report.

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium advisory service. We’re motley! Questioning an investing thesis -- even one of our own -- helps us all think critically about investing and make decisions that help us become smarter, happier, and richer.