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GoPro's Woes in 90 Seconds

By Chris Neiger - Jan 20, 2016 at 11:15AM

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The action camera maker is on a wild -- and not too entertaining -- ride of its own.

Recording extreme rides, jumps, and falls is what GoPro's (GPRO -1.50%) cameras are famous for. But the company's investors have had to stomach a ride of another sort lately, as GoPro's stock price has plummeted more than 75% over the 12 months.

The action camera maker has faced a series of blows of the past few months. Hardware sales failed to meet the company's expectations in the holiday quarter, which led to a recent announcement of layoffs. GoPro has struggled to gain traction in the media space as well, as its GoPro Entertainment initiative appears to be treading water. Click on the video below to find out more about GoPro's problems, and how it can bounce back. 


Chris Neiger has no position in any stocks mentioned. The Motley Fool owns shares of and recommends GoPro. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

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