People watch stocks for different reasons -- they're waiting for a dip in price, watching for a specific catalyst, gathering all the news and information that might affect stocks they already own, or considering a sell. Regardless of their motivation, we can better understand market sentiment by seeing who's watching what. With the Fool's free My Watchlist service, we have tens of thousands of people telling us the businesses that have, for whatever reason, piqued their interest.

The most-watched luxury goods stock is ...
Looking at the aggregate data, we see that lululemon athletica (Nasdaq: LULU) is above the rest in terms of watch interest, the percentage of people keeping an eye on luxury goods stocks in general who are specifically watching each company. And for good reason. As CAPS player astephan2525 wrote last month:

A healthy lifestyle yoga-wear company from Vancouver. Quality high-end goods with a good band. Women used to wear skirts and panty hose when they went out. Now they wear yoga clothes. C'est la vie. As one analyst put it, "don't bet against a company if women think the products make their butt look good." The stock is pricey but you have to pay for stellar growth.

Here are the rest of the 15 most-watched companies in the industry with their watch interest along with the stocks' CAPS rating to show the sentiment of our investing community.

 

Company

Market Cap (in millions)

CAPS Rating (out of 5)

Watch Interest

1

lululemon athletica

$8,604

**

13.6%

2

Nike (NYSE: NKE)

$44,208

****

13.2%

3

Under Armour (NYSE: UA)

$4,113

****

9.1%

4

Coach

$19,619

****

8.9%

5

Timberland

$2,180

***

5.4%

6

Deckers Outdoor (Nasdaq: DECK)

$3,681

***

5.1%

7

CROCS (Nasdaq: CROX)

$2,349

*

4.2%

8

Skechers USA (NYSE: SKX)

$737

****

3.8%

9

Joe's Jeans (Nasdaq: JOEZ)

$55

***

3.7%

10

VF

$12,397

****

3.3%

11

Fossil

$7,887

***

2.8%

12

Hanesbrands

$2,992

**

2.6%

13

Forward Industries

$25

*****

2.3%

14

Fuqi International

$108

**

1.6%

15

True Religion Apparel

$775

**

1.6%

Sources: Motley Fool, Motley Fool CAPS.

Whether you're keeping an eye on the industry stalwarts like Nike or are watching an up-and-comer like Lululemon, it pays to watch. We can help you keep tabs on your companies with My Watchlist, our free, personalized stock tracking service. Click here to start now.

Dan Dzombak's musings and articles he finds interesting can be found on his Twitter account: @DanDzombak.

The Motley Fool owns shares of Fossil, Lululemon Athletica, Coach, Under Armour, Skechers USA, and Timberland. Motley Fool newsletter services have recommended buying shares of Deckers Outdoor, Under Armour, Timberland, Nike, Coach, Lululemon Athletica, and Fossil. They  have also recommended creating a diagonal call position in Nike. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.