Based on the aggregated intelligence of 180,000-plus investors participating in Motley Fool CAPS, the Fool's free investing community, financial holding company KeyCorp (NYSE: KEY) has received a distressing two-star ranking.

With that in mind, let's take a closer look at KeyCorp's business and see what CAPS investors are saying about the stock right now.

KeyCorp facts

Headquarters (Founded)

Cleveland (1849)

Market Cap $7.9 billion
Industry Regional banks
Trailing-12-Month Revenue $4.4 billion
Management Chairman/CEO Beth Mooney (since 2011)
CFO Jeffrey Weeden (since 2002)
Return on Equity (Average, Past 3 Years) (1.6%)
Dividend Yield 1.4%
Competitors Bank of America
US Bancorp

Sources: S&P Capital IQ and Motley Fool CAPS.

On CAPS, 30% of the 506 members who have rated KeyCorp believe the stock will underperform the S&P 500 going forward.

This past fall, one of those bears, DollarDaze100, cautioned Fools about banking on KeyCorp:

Hard to get excited about this fragmented franchise with a very expensive capital markets product suite for the size bank it is. Historically a wannabe investment bank and [commercial real estate] juggernaut but just can't generate sustainable earnings. Retail franchise is scattered with no real dominant positions other than home market, Cleveland. ... Historically has struggled with expense structure and has difficulty reducing efficiency ratio to anything less than middle of the peer pack. With expenses high and growth limited the stock will be too.

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