Jul 31, 2014 by Jason TomaszewskiHow Adidas Could Overtake Nike in Sneaker Sales by 2018Adidas is making a run at Nike and sneaker superiority.
Jun 25, 2014 by Jason TomaszewskiLuxury Watchmakers Turn to Sports to Boost BrandsLuxury watchmakers are engaging in a quiet war to get their names associated with some of the biggest sporting events in the world as they try to connect with the growing population of affluent sports fans.
Jun 18, 2014 by Jason TomaszewskiHow Sneakerheads Are Changing the Way Nike and Adidas Do BusinessWhat was once a fringe group is now dictating how the footwear giants operate.
