Jan 8, 2012 by Knowledge @WhartonBorn in the USA, Made in France: How McDonald's Succeeds in the Land of Michelin StarsTo make it in France, McDonald's made itself look like a French company and offered French favorites.
Dec 24, 2011 by Knowledge @WhartonProcter & Gamble: Mastering the Art of the Innovation TournamentThe company successfully strategizes how to meet its green goals.
Dec 24, 2011 by Knowledge @WhartonThe Microsoft Effect: Will Google Become What It Fears?Is Google spreading itself too thin?
Dec 11, 2011 by Knowledge @WhartonThe Customer Lifetime Value Equation: Will It Pay Off for Tech Companies?Wharton professors discussing the "customer lifetime value," which has been a boon for companies from Netflix to Verizon.
Nov 25, 2011 by Knowledge @Wharton"The Ultimate Question": Would Your Customers Recommend You?On the maturity of the Net Promoter Score.
Nov 13, 2011 by Knowledge @WhartonThe New Software Pricing Model: Can the Older Giants Compete?A la carte services and the cloud are changing the way companies do business.
Nov 13, 2011 by Knowledge @WhartonWill the U.S. and Europe Rise Again -- or Sink Together?The problems are large, and the world economies are tied more closely together than ever before.
Oct 30, 2011 by Knowledge @WhartonLimited Seating: Mixed Results on Efforts to Include More Women at the Corporate Board TableA look at what advances are being made, and how.
Oct 30, 2011 by Knowledge @WhartonBrand Disloyalty: Recession-Weary Consumers Take Discounts to the ExtremeWill the trend last beyond the economic downturn?
Oct 15, 2011 by Knowledge @WhartonLife After Steve Jobs: What to Expect From the Next Generation at AppleA look at Apple under new CEO Tim Cook.
Oct 13, 2011 by Knowledge @WhartonThe Great Deleveraging: Will Consumer Spending Ever Recover?Consumer spending is 70% of our GDP.
Oct 2, 2011 by Knowledge @WhartonIs RIM Riding on the Edge?A look at BlackBerry maker Research In Motion's next move.
Sep 17, 2011 by Knowledge @WhartonWhat's Fueling the Tech Patent Bull Market?As companies amass patents to sue each other, is it time for the patent system to be reformed?
Sep 1, 2011 by Knowledge @WhartonUpheaval at HP and Apple: What's Next for TechThoughts two University of Pennsylvania academics on the tech sector's recent upheaval.
Jul 24, 2011 by Knowledge @WhartonUnheeded Lessons: What Did We Fail to Learn From the Financial Crisis?A panel of thought leaders weighs in.
Jul 24, 2011 by Knowledge @WhartonCan J.C. Penney's New CEO Reinvent the Department Store?Ron Johnson made the right moves at Apple. Can he bring a winning retail strategy to his new gig?
Jun 25, 2011 by Knowledge @WhartonThe Innovation Gap: As Product Cycles Turn, Nokia and RIM Scramble for Market ShareThe two companies are walking a tightrope. How will it play out?
May 30, 2011 by Knowledge @WhartonAs New Owner of NBC Universal, Can Comcast Merge the Corporate With the Creative?Now that the deal is done, a look at NBC's new parent.
May 30, 2011 by Knowledge @WhartonUrban Outfitters' Glen Senk: Look for the Right Culture, Diverse Opinions, and "Bad News"According to the retailer's CEO, the key to success is hiring and cultivating the right people.
May 1, 2011 by Knowledge @WhartonThe Flap Over Cisco's Flip: Why the Company Killed Off a Popular ProductColor commentary on a move that shows how rapidly evolving technology can force corporate flip-flops.