A Public Relations Battle on the High Seas
Pixar Animation Studios, a subsidiary of Walt Disney (NYSE: DIS), has purportedly rewritten the ending to “Finding Dory,” the highly anticipated sequel to “Finding Nemo,” in response to the fracas surrounding the “Blackfish” documentary. The documentary paints a very unfavorable picture of SeaWorld's (NYSE: SEAS) treatment of orca whales and chronicles the tale of the SeaWorld orca that killed three people. The Blackfish movie makers and SeaWorld have engaged in a furious back-and-forth public relations (PR) battle as a result.