Box, Inc. (BOX -0.21%)
Q2 2019 Earnings Conference Call
Aug. 28, 2018, 5:00 p.m. ET
Contents:
- Prepared Remarks
- Questions and Answers
- Call Participants
Prepared Remarks:
Operator
Good afternoon. My name is Mike and I will be your conference operator today. At this time, I would like to welcome everyone to the Box Second Quarter Fiscal 2019 Earnings Conference Call. All lines have been placed on mute to prevent any background noise. After the speakers' remarks, there will be a question-and-answer session. If you would like to ask a question during this time, press "*1" on your telephone keypad. If you would like to withdraw your question, press "#".
I will now turn the call over to Alice Lopatto, Investor Relations. You may begin your conference.
Alice Lopatto -- Director of Investor Relations
Good afternoon, everyone, and welcome to Box's Second Quarter Fiscal 2019 Earnings Conference Call. On the call today we have Aaron Levie, our CEO, and Dylan Smith, our CFO. Following our prepared remarks, we will take questions.
Today's call is being webcast and will also be available for replay on our investor relations website at www.box.com/investor. Our webcast will be audio only. However, supplemental slides are now available for download from our website. We'll also post the highlights of today's call on Twitter at the handle @boxincir.
On this call, we will be making forward-looking statements, including our Q3 and FY '19 financial guidance, and our expectations regarding our financial performance, including revenue and billings for the remaining quarters of fiscal 2019, timing of and market adoption of our products, our market size, our operating leverage, our expectations regarding maintaining positive free cash flow and future profitability, our planned investments in growth strategies, our ability to achieve our long-term revenue and other operating model targets, and expected timing in benefits from our new products and partnerships. These statements reflect our best judgment based on factors currently known to us and actual events or results may differ materially.
Please refer to the press release and the risk factors in documents we file with the Securities and Exchange Commission, including our most recent quarterly report on Form 10-Q, for information on risks and uncertainties that may cause actual results to differ materially. These forward-looking statements are being made as of today, August 28, 2018, and we disclaim any obligation to update or revise them should they change or cease to be up-to-date.
In addition, during today's call we will discuss non-GAAP financial measures. These non-GAAP financial measures should be considered in addition to, not as a substitute for or in isolation from, our GAAP results. You can find additional disclosures regarding these non-GAAP measures, including reconciliations with comparable GAAP results, in our earnings press release and in the related PowerPoint presentation, which can be found on the investor relations page of our website. Unless otherwise indicated, all references to financial measures are on a non-GAAP basis.
Also, please note we updated our financial disclosures to reflect our adoption of the new ASC 606 revenue recognition standards under the modified retrospective transition method. Please refer to our press release and the supplemental financial deck on our investor relations website for a reconciliation of our financial results under ASC 606 compared to ASC 605.
With that, let me hand it over to Aaron.
Aaron Levie -- Chief Executive Officer
Thanks, Alice, and thanks, everyone, for joining the call. We had a solid second quarter of wins and expansions with leading organizations, like Canon, JLL, Nationwide, and Société General, ending Q2 with more than 87,000 total paying customers globally. Cash flow from operations improved by more than $8 million year-over-year to negative $1.3 million, demonstrating our continued focus on profitability. Revenue was $148.2 million, up 21% and ahead of our guidance, and billings grew 17% year-over-year to $162.8 million.
Beginning this year, we increased our focus on strategic solutions sales and building deeper relationships with our customers. We are already seeing traction with our new strategy in Q2, as we closed 50 deals greater than $100,000.00 versus 40 a year ago, 11 deals over $500,000.00 versus eight a year ago, and two deals more than $1 million versus four a year ago, with a strong pipeline of seven-figure deals expected in the back half of the year.
In Q2, we had add-on products like Box Governance, Zones, KeySafe, and Platform attached to two-thirds of our six-figure deals. Our leadership in cloud content management continues to accelerate, with a wide range of enterprises and the most-regulated industries adopting Box for their digital transformation.
As we've talked about previously, we're focused on two major objectives this year. The first, innovating in cloud content management to power how companies work and run in the digital age and advancing our global go-to-market efforts so that we can reach more enterprises around the world and make them successful with Box. In Q2, we continued to make solid progress on both of these objectives.
Starting with product innovation, we made several enhancements to our cloud content management platform that position us to help the world's largest enterprises digitize their workplace and business processes. To power secure collaboration in a modern, digital workplace, we announced new integrations with best-of-breed applications to reinforce Box as the central hub for content in the enterprise. Box's unique open and neutral platform enables deep integrations with more than 1,400 applications, including major partners like IBM, Google, Microsoft, and Apple.
At Google Next, we unveiled an all-new set of G Suite innovations that allow Gmail users to attach Box files and download email attachments to Box without having to leave the Gmail interface. And we also demonstrated new integrations with Google Docs, Sheets, and Slides that will be made available to customers later this year.
Earlier this month, we announced the general availability of our new integration with Salesforce Quip. And just last week, we announced that we are partnering with ServiceNow to integrate Box content into customers' business processes even further, which was one of the most requested integrations from our customers in recent years.
Enterprises today need a single source of truth for content across their end-user applications and backend systems, which can only be delivered by a neutral platform like Box. And at BoxWorks, we will showcase a number of new innovations that will make best-of-breed apps even more central to the Box experience.
Next, to enable organizations to reimagine and digitize their business processes, Box brings the power of workflow and AI to enterprise content. At BoxWorks, we will provide updates about how enterprises can automate their collaborative tasks and events in Box to help streamline their business processes with cloud content management. Over the next several quarters, you will continue to see us deliver expanded automations functionality, not only natively in Box, but also through our ecosystem of partners.
Looking ahead, our neutral and open platform architecture allows us to partner strategically with a wide range of technology leaders, like IBM, Microsoft, and Google, to leverage their advanced AI and machine learning capabilities in Box. Driven by the demand that we're seeing from our beta program, we expanded the private beta of Box Skills in June, and we're continuing to see a growing array of use cases for Skills across every industry. For example, a retailer is using our image intelligence skill to tag and organize large volume of images to drive marketing campaigns and a city council is using our video intelligence skill to transcribe council meetings. At BoxWorks, we'll be sharing much more about our Box Skills roadmap.
Finally, our enterprise security features and compliance capabilities continue to be a critical differentiator for Box and a leading reason why customers choose Box to move to the cloud. For example, in Q2, a top global investment bank expanded its deployment with Box in a seven-figure deal, purchasing Box Governance and KeySafe products in addition to Platform. They selected Box over SharePoint because of the first-class user experience and security features and their need to build customer-facing applications. At BoxWorks, we'll be sharing our vision for the future of security, leveraging Box's native machine learning capabilities to help enterprises keep sensitive content and users protected.
All of this innovation in cloud content management is continuing to be recognized by the market, with Gartner naming Box a leader and the Most Visionary Company in the content collaboration platform's Magic Quadrant this past quarter. This marks the fifth consecutive year that we were named a leader in this Magic Quadrant, with Gartner remarking that our vision for digital transformation is an end-to-end story with a clearly planned product roadmap extending through intelligence, enhanced user experiences, and enterprise-oriented governance, protection, and oversight.
Turning to our second major objective, we want to reach and enable every business in the world through our global go-to-market efforts. This means growing average contract value, or ACV, driving deeper relationships with our customers, and adding new logos through international growth in our partner ecosystem.
To help grow average contract value, we positioned ourselves to deliver a focused solution sales strategy in FY '19. We set out to change how we're selling through improved training and enablement, improved sales processes and operational rigor to drive better deal execution, and implemented sales compensation plan changes to align incentives more closely with our strategy. In the first half of the year, this change in selling led to a greater increase in add-on product sales, big deal growth, and paid user retention. With the recent changes we've made across our go-to-market strategy and execution, we are beginning to gain momentum with big deals and we'll see even more in the second half of this year.
As for international, we continued to see strength in Japan and earlier this month we moved into a new office in Tokyo, expanding our presence and demonstrating our commitment to the Japanese market. And in EMEA, to drive more consistent execution across all regions, we welcomed Chris Baker, our general manager to head our European division. Chris, formerly from SAP Concur, Salesforce, and Microsoft, brings experience building vibrant, high-growing businesses across EMEA, which will help us in achieving our goal of expanding Box's presence in this key region.
Our reseller, channel, and technology partners also remain critical to our go-to-market strategy and, in fact, right now we have more than 300 partners who are at our partner summit at BoxWorks sharing best practices with each other and learning how to extend the value of Box even further in their markets around the world.
At BoxWorks this week, we are excited to host thousands of customers and partners, along with the investment community at our Financial Analyst Day on Thursday, August 30. During BoxWorks, we will share our vision for the future of work and showcase our latest product developments and strategy. On Day 1, we will share the most comprehensive set of product announcements we've ever made, as well as discuss how we are working with partners, like IBM, Slack, ServiceNow, Google, Apple, and others. On Day 2, Jeetu is hosting an incredibly rich keynote that is built around Box customers, like State Street, SunTrust banks, Sephora, and others, who are doing some incredible things to transform their businesses in the digital age.
To wrap up, we are excited about the future of cloud content management and, as we grow into a $1 billion company and beyond, we are putting the right building blocks in place to ensure that we grow consistently and sustainably with strong underlying economics. The market for cloud content management and collaboration is more than $40 billion. By continuing to innovate on core Box products, expanding our partner ecosystem, and building strategic relationships with our customers, we are in a tremendous position to help enterprises in every industry power their digital workplace and drive digital business transformation. I hope to see many of you on Thursday and, if you're not able to make it, definitely tune in for tomorrow's keynote.
With that, I'll hand it over to Dylan.
Dylan Smith -- Chief Financial Officer
Thanks, Aaron. Good afternoon, everyone, and thank you for joining us today. As Alice noted, GAAP to non-GAAP reconciliations are in the presentation that is available on our IR website. The financial measures I will be discussing on this call are non-GAAP unless otherwise noted. Also, having adopted ASC 606 for this fiscal year under the modified retrospective transition method, all Q2 year-over-year comparisons are made against Q2 results a year ago, which were under ASC 605, unless otherwise stated.
In Q2, we drove solid top line growth while also delivering significant cash flow improvements and driving continued operational efficiencies. We achieved revenue of $148.2 million in Q2, up 21% year-over-year, which would have been roughly 2% higher using like-for-like comparisons under ASC 605. 24% of Q2's revenue came from regions outside of the United States, compared to 21% a year ago, demonstrating our increasing global penetration and market opportunity.
Second quarter billings came in at $162.8 million, representing 17% calculated and adjusted billings growth year-over-year. If we exclude the impact of our previously discussed enhanced developer fee, year-over-year billings growth would have been in the low 20% range compared to the reported 17%.
As Aaron mentioned, our deeper focus on solution selling this year has been yielding positive initial results. We're seeing higher add-on product attach rates year-to-date, associated with increasingly robust Box implementations. As we mentioned last quarter, we continue to expect most of these larger deals to close later in the year, predominantly in Q4.
Additionally, due to several customer-driven multiyear pre-payments in Q3 of last year, our calculated billings growth rate in this upcoming Q3 will be against a particularly tough comparison. As such, we expect our calculated billings growth in Q3 to be in the high single digit range and, in Q4, to be in the mid-20s. For both the full year and second half of FY '19, excluding the impact of the enhanced developer fee, we still expect calculated billings growth to be roughly in line with revenue growth. Deferred revenue was strong at $301.5 million, up 25% year-over-year.
As Aaron noted, we continued to win large enterprise deals, including 50 deals over $100,000.00 in annualized contract value versus 40 a year ago, 11 deals over $500,000.00 versus eight a year ago, and two deals over $1 million versus four a year ago. Two-thirds of our six-figure deals included at least one add-on product and our partners played a role in nearly 40% of our six-figure deals. This quarter, 20% of our six-figure deals came from international markets. While we're pleased with the continued strength we're seeing in Japan, in Q2 we saw softness in EMEA. As Aaron mentioned, we recently hired a new GM of EMEA to drive more consistent execution in the region.
Turning to margins, non-GAAP gross margin came in at 73.7% versus 75.5% a year ago and 74.4% last quarter. As planned, we're making some upfront investments in our data center footprint this year based on the demand we are seeing and we continue to expect gross margin for the full year of FY '19 to be in the 73% to 74% range. Due to the timing of these data center investments, we expect gross margin in Q3 to be in the range of 72% to 73%.
It's important to note that price per seat has remained strong and, in H1, was up roughly 30% from where we were two years ago.
Q2 was another successful quarter of driving operational efficiency. Sales and marketing expenses in the quarter were $67.0 million, representing 45% of revenue, an improvement from 53% in the prior year. This was primarily driven by improved go-to-market efficiencies and also includes a roughly 3% benefit related to the adoption of ASC 606. The ongoing cost to support our free user base, which is a sales and marketing expense, came in at under 3% of revenue in Q2. We now have 61.6 million registered users, of which 11 million are paid.
Next, research and development expenses were $30.4 million, or 20% of revenue, in line with a year ago, as we scaled our engineering team and made significant enhancements to our products. This included the continued development of Box Skills, as well as the expansion of our security and workflow capabilities.
Our general and administrative costs were $18.3 million, or 12% of revenue, compared to 15% in Q2 of last year. We expect to drive continued leverage in G&A as we benefit from greater operational excellence and scale.
Our focus on operational efficiency drove our Q2 non-GAAP operating margin to a solid eight percentage point improvement year-over-year, coming in at negative 4% versus negative 12% a year ago. As a result, non-GAAP EPS came in at negative $0.05, an improvement from negative $0.11 a year ago.
One of the key elements that makes our business model so powerful is our strong customer retention. Our churn rate was roughly flat with last quarter and remains best-in-class at 4.5% on an annualized basis. Our net expansion rate on an annualized basis was 12%, primarily driven by strong growth in existing customers and cross-sells of our add-on products. As such, we ended the quarter with a net retention rate of 108%. As a reminder, these are trailing 12-month metrics and don't fully reflect the trends that we're currently seeing in our business. Our net retention rate has been stabilizing as our in-quarter churn rate has been improving over the past couple of quarters and we have strong visibility into our pipeline of customer expansion in the back half of this year.
Let me now move on to our balance sheet and cash flow. We ended the quarter with $203.7 million in cash and cash equivalents. We delivered cash flow from operations of negative $1.3 million, an improvement of more than $8 million versus a year ago.
In Q2, total CapEx was $3.3 million versus roughly $1 million a year ago. Roughly $2.2 million of this CapEx was related to facilities buildouts. Capital lease payments, which we factor into our free cash flow calculation, were $5.8 million versus $4.2 million a year ago. We still expect CapEx and capital lease payments combined to be 6% to 7% of revenue for the full year of FY '19.
Finally, we had negative $10.3 million of free cash in the second quarter, an improvement from negative, $15.0 million a year ago. We expect our year-over-year free cash flow margin improvement in the back half of this year to be fairly consistent with the improvement we demonstrated in H1. However, we expect this improvement to be weighted toward Q4. We also expect to generate positive free cash flow in Q3, Q4, and for the full year of fiscal 2019.
With that, let's now turn to our guidance, which we are providing under ASC 606. For the third quarter of fiscal 2019, we are setting revenue guidance in the range of $154 million to $155 million. We expect our non-GAAP EPS to be in the range of negative $0.08 to negative $0.07 and for our GAAP EPS to be in the range of negative $0.30 to negative $0.29 on approximately 142 million shares.
As in prior years, our Box Works conference will have an impact on sales and marketing expenses in Q3 of roughly $7 million, in line with last year. We remain committed to delivering our first quarter of non-GAAP profitability in Q4 FY '19.
For the full year of fiscal 2019, we expect revenue to be in the range of $606 million to $608 million. On our path to $1 billion in revenue, we are on track to reaccelerate our bookings growth rate this year and our revenue growth rate next year. Our new solutions sales strategy is progressing nicely, demonstrated by our large deal counts and improving add-on product attach rates. As we're still early in the evolution of this strategy, we're not pinpointing the specific quarter in which we'll cross a $1 billion revenue run rate. However, we remain committed to surpassing $1 billion in revenue for the full year of fiscal '22.
We expect our FY '19 non-GAAP EPS to be in the range of negative $0.18 to negative $0.16. Our GAAP EPS is expected to be in the range of negative $1.02 to negative $1.00 on approximately 142 million shares.
Before I conclude, I want to remind everyone that we will be hosting an Analyst Day session, including Q&A with our executives, at Box Works on Thursday, August 30.
In summary, Q2 was another quarter of solid progress on our strategy of solutions selling. Our large cloud content management market opportunity and best-in-class customer economics position us nicely for long-term growth on our path to $1 billion and beyond.
With that, I would like to open it up for questions. Operator?
Questions and Answers:
Operator
At this time, I'd like to remind everyone, in order to ask a question, press "*1" on your telephone keypad. We will pause for a moment to compile the Q&A roster.
Your first question comes from Rob Owens from KeyBanc Capital Markets.
Rob Owens -- KeyBanc Capital Markets -- Analyst
Great. And thank you, guys, for taking my question. I wanted to focus a little bit on the 50 deals over $100,000.00 and I think this is much better than you saw at any point during the first three quarters last year. I'm curious, is this mainly coming from the install base or are you starting to see some of your initial deals scale up? And what does ACV for new customers look like, if you compare it versus prior years right now?
Aaron Levie -- Chief Executive Officer
Sure. So we're seeing a pretty healthy mix on that metric across new and existing customers. So, in terms of the overall business, including the large deal outcomes, about two-thirds of those bookings, as well as our larger deals, are coming from our existing customers. At the same time, we're continuing to see the trend where, in a lot of cases, we are seeing, especially in the $500,000.00-plus deal segment, more of these coming from new customers who are confident and often, out of the gate, buying several products. So I would say that it's definitely being driven less as a shift in the new versus existing customer dynamic and more being fueled by more customers, off the bat, being comfortable with buying multiple products. And, as we talked about, a big percentage of those larger deals, about two-thirds, are including at least one additional product.
Rob Owens -- KeyBanc Capital Markets -- Analyst
Great. And then, additionally, could you address the softness in EMEA a little bit more. I mean, with GDPR and other types of regulations and some of Box's capabilities with zones and the like, a little surprising that you'd be seeing weakness at this point. So maybe a little bit more color and when you'd expect that to turn around.
Aaron Levie -- Chief Executive Officer
Yeah. So in the first half, we've been a little bit of a leadership rebuild mode. We just brought on a new head of EMEA, as I mentioned, that we feel very confident in and can really kind of help scale up the growth there. I think we're also seeing, in our early markets that we're investing in, like Germany, it's still a little bit early and so we're not seeing the results that I think we'd like to be seeing at this stage. So, frankly, they're a little bit more back half loaded than we would have liked. But, overall, we still have complete confidence in the market. I think things like GDPR, a lot of the data privacy and security challenges that we see coming out of EMEA, are positioned directly for the strength of our platform and now it's really about sales and go-to-market execution in these markets and that's what we're investing in right now. So certainly looking forward to being able to share better results, especially in the Q4 timeframe.
Rob Owens -- KeyBanc Capital Markets -- Analyst
Great. Thanks, Aaron. Thanks, guys.
Operator
Your next question comes from Phil Winslow from Wells Fargo.
Philip Winslow -- Wells Fargo Securities -- Analyst
Hey. Thanks, guys, for taking my question. Aaron, just to build on that last question about the salesforce and go-to-market, wondering if you could give us a sense for just sales productivity, first half versus how you expect it to ramp in the second half. Because obviously you guys made a lot of pretty extensive changes in Q1 and throughout the first half. So how are you feeling going into the second half? How are you kind of gauging, I guess, the second derivative of productivity as we look Q1, Q2, and now just thinking about the second half? Then I just have a follow-up for Dylan on that.
Dylan Smith -- Chief Financial Officer
Sure. So this is actually Dylan and would say that we've been pretty pleased with the way that the reps are performing overall from a productivity standpoint. So we're actually seeing improvement overall, as well as in most segments, in terms of ramp rep productivity versus where we were a year ago. That said, overall productivity across the salesforce is roughly flat versus where we were last year, largely because a greater percentage of our reps are ramping versus a year ago or two years ago. So the overall trends are looking good and we've been building, even for our ramping raps, a pretty healthy amount of pipeline. So feeling pretty good about how those reps are ramping overall.
And, as mentioned earlier, because of just the pacing of hiring and how long it takes reps to become fully productive and ramped, which is about a year for our field-based sellers, we're gonna have a much greater percentage of those folks who we hired throughout the course of last year starting to achieve their full productivity in the back half of this year.
Philip Winslow -- Wells Fargo Securities -- Analyst
Got it. And then just a quick follow-up. Exiting the first half, what was the quota carrying rep number? And then actually a follow-up for Aaron instead. Aaron, you mentioned Relay and workflow. That was launched in November of last year. I mean, obviously it's still pretty early in that service's lifecycle, just considering when it launched. How are you feeling about, just as you look at the pipeline with that, for Relay into the second half and kind of where you are versus your expectations at this point of the lifecycle?
Aaron Levie -- Chief Executive Officer
So, first, I'll just start by briefly hitting on the headcount question. And we'll give the exact numbers on an annual basis on our Q4 call like we normally do. But I would say that, as a reminder, we had said we expect to grow our quota carrying headcount by roughly 20% this year and we are on track to deliver against that target.
And on the Relay front, obviously, as we had shared, that's a brand new product for us that started rolling out at the end of last year. We've seen a tremendous amount of demand for bringing more and more workflow and automation into Box. More customers want to be able to drive their business processes with Box. So I think we're pretty happy about the ramp up that we've seen with Relay. That is a jointly developed product so we think about that obviously a little bit differently than some of the core products, like Zones and Platform and Governance. And this week, we will be making some, I think, exciting announcements and updates around general business process automation directly in Box. So how do we continue to help customers automate the events and tasks and collaboration that's happening in Box, both with Relay as well as additional native functionality in this service?
So we'll be sharing some updates tomorrow that we're really, really excited about. And, again, all of this goes toward how do we get deeper and deeper within a customer's environment and really begin to reimagine and power their business processes in a completely different way. And so where we're really trying to go with the market is a lot of spaces that previously you couldn't bring automation because either it was too expensive, it was too manual of a business process, and that's what we're really looking toward in terms of where we want to take our technology next.
Philip Winslow -- Wells Fargo Securities -- Analyst
Great. Thanks, guys, and congrats on a strong start to the year.
Dylan Smith -- Chief Financial Officer
Thank you.
Aaron Levie -- Chief Executive Officer
Thanks, Phil.
Operator
Your next question comes from Melissa Franchi from Morgan Stanley.
Melissa Franchi -- Morgan Stanley -- Analyst
Great. Thanks for taking my question. Aaron, you were talking about really good growth in average contract value. We're seeing really good growth in large deals. But if I look at billings, billings growth is still a little bit slower than what we saw last year, even normalizing to the developer access fee. So I'm just wondering, is there any sort of headwind that maybe we just don't have visibility into that maybe is kind of suppressing billings growth to a certain extent?
Aaron Levie -- Chief Executive Officer
Yeah. I think maybe the biggest change in dynamic is certainly we are seeing a little bit more of a ramp toward the back half of the year, especially in Q4. As we are driving more and more of a solutions sale, that's leading to certainly bigger deals, which we're incredibly excited about, but those deals do take longer to play out in some cases and they tend to align more to the budget cycles of customers, as well as the quote cycles within the salesforce on our end. So that's leading us obviously into a strong ramp-up in Q4. Dylan mentioned we're expecting mid-20% billings growth in that time period. And I think that will give you a pretty clear indication of how we expect to see the further reacceleration going into next year, from a revenue standpoint, which is what we're looking forward to seeing.
Melissa Franchi -- Morgan Stanley -- Analyst
Got it. Okay. And then I just wanted to follow up with Dylan on gross margins. The commentary on gross margins is helpful, in terms of what to expect for the rest of the year, but as we look beyond FY '19, should we expect to see improvements in gross margins from here? That this is maybe the low? And how should we think about that in light of the professional services business and if that's going to increase as a percentage of the mix?
Dylan Smith -- Chief Financial Officer
Yeah. So I would say still would expect to improve the overall gross margins over time and to be in that 75% range by the time we're at $1 billion revenue scale. As it relates to the Box consulting margins, that is a bit of a headwind but factored into the expectations we've set. I mean, if it ends up and Box consulting ends up being a much higher percentage of our overall revenue, that could be a bit of initial headwind. But at this stage, because of a lot of the other efficiencies we're driving in the business, continued strength in price per seat as mentioned --that's about 30% so far this year versus where we were a couple of years ago -- we still feel good about continuing to improve those gross margins once we scale into the extra capacity we've been building out on the data center side.
Melissa Franchi -- Morgan Stanley -- Analyst
Got it. Thank you very much.
Operator
Your next question comes from Richard Davis from Canaccord.
Richard Davis -- Canaccord Genuity -- Analyst
Hey, thanks. One of the things that I think could be an interesting vector for you guys is what's been called BPM or workflow. So I was intrigued you guys had an announcement of a partnership or a relationship with ServiceNow. So could you talk a little bit about how you see that relationship evolving and where you see the demarcation between kind of your workflow and their workflow because, fundamentally, that's kind of what they are? But how do you guys make each other better by that partnership? Thanks.
Aaron Levie -- Chief Executive Officer
Yeah. Thank you. Yeah, so we just announced a partnership with ServiceNow last week and we'll actually be sharing more about that partnership tomorrow in the main keynote at BoxWorks. And fundamentally when we go into our customers' environments, they want us to connect content management from Box more deeply into their underlying business processes. And we see that as not a one-size-fits-all type of approach. There's gonna be multiple types of systems are customers are working from. And one of those systems that we're seeing more and more automation get powered by is ServiceNow obviously, everything from IT helpdesk to more customer-facing experiences to new CRM type of experiences. So we want to make sure that the content from Box can easily be integrated into those workflows so you have one source of truth for content but then ultimately be able to route content through a business process or attach content into an existing business process in the way that makes sense for our customer.
As it relates to our own functionality, and some of the functionality we'll be talking about tomorrow at BoxWorks, we see our focus as, when that automation or workflow, a significant portion of it is just about content-driven workflow -- so this might be a contractor view, this might be a marketing asset management use case, it might be, again, moving content through the lifecycle inside of an organization -- that's functionality that we'd like to be able to have natively within Box so our customers can very easily begin to automate more of those business processes. But when you zoom out and you think about the full business processes our customers have that go beyond content, we want to make sure we're plugging into all of the different services and systems that they might already be using, which really drove the ServiceNow partnership that we're incredibly excited about.
Richard Davis -- Canaccord Genuity -- Analyst
Thank you so much.
Operator
Your next question comes from George Iwanyc from Oppenheimer.
George Iwanyc -- Oppenheimer & Co. -- Analyst
Thank you for taking my question. So, Aaron, building on the automation efforts, can you give us a sense of the type of feedback you're getting for the Skills product and how the use case is expanding at this point?
Aaron Levie -- Chief Executive Officer
Yeah. So I think we sort of see this potent combination of, on one hand, you have all of this unstructured information in Box in the form of documents and files and media assets, and we want to help you capture the insights and the underlying information that's inside of that content. And the only way to really do that at scale is with machine learning or AI. So that's obviously where Box Skills comes in. And that can be used for a variety of use cases, one being able to just instantly search all of your data. So now I can search within videos, I can search images, and so I can actually begin to understand more about the content that I have via search or discovering that content.
But another great use case is really being able to automate business processes, leveraging the unstructured information once it becomes structured. So you can imagine a document management process where you have unstructured documents or contracts or financial data and you want to be able to pull out the key metadata variables from that content and then trigger a business workflow or a business automation based on the data that's inside of that document. And so this combination of workflow or automation and being able to extract insights and data from content using machine learning or AI, we think the combination of those two capabilities becomes incredibly powerful for being able to do business process automation in the digital age.
So, at BoxWorks, we're going to be highlighting how these technologies come together. Obviously it's going to be more in the next year timeframe when our customers are gonna be able to put both of those technologies to work, but we are excited to be able to be announcing some updates to Skills specifically that will be happening within this fiscal year to help our customers take advantage of that technology across their data. So we're seeing tremendous interest in being able to bring leading AI services and machine learning services to content in Box. Our open platform and framework, we think, is an incredible competitive advantage because of our neutral approach and we're very excited to see how customers continue to leverage that, especially as it becomes generally available and past our private beta.
George Iwanyc -- Oppenheimer & Co. -- Analyst
Alright. And is it safe to say this is more of a calendar year 2019 impact on sales and not much included in the second half of this fiscal year?
Aaron Levie -- Chief Executive Officer
Yeah. I mean, as we've signaled, the way to think about Skills generally is we think it provides a very meaningful catalyst for customers to move more of their data and business processes into Box. From a licensing standpoint, this is very similar to our Platform model. It'll be heavily driven by consumption. But the overall strategic position is to help customers move more of their data into Box and help them understand it and structure it. So I would generally think about it as a catalyst for customers adopting Box generally and retiring legacy systems or being able to automate previously manual business processes. And that is ultimately the driver that we think that will create. Obviously, when it becomes generally available, that will reinforce the customers' ability to start to do more meaningful things with it, but we are already seeing it be a catalyst for certain customers coming on board and that will be the case even more so next year.
George Iwanyc -- Oppenheimer & Co. -- Analyst
Alright. And just one last question. On the competitive front, can you kind of give us an update on what you're seeing with the coopetition partners, like Microsoft and Google, and how much pressure and how much opportunity is coming from those channels?
Aaron Levie -- Chief Executive Officer
Yeah. So both of those companies, Microsoft and Google, will be on stage tomorrow and Thursday at the conference, so we're pretty excited about the partnerships that we're continuing to drive with Google, with Microsoft, obviously with other non-competitive companies, like IBM, etc. In both of those cases, we are working on deepening the integrations we have with their productivity suites, with their cloud services, with their cognitive capabilities, and we're gonna be making some, I think, meaningful and exciting updates again this week around both of those partnerships and, in particular, actually Google. We kind of highlighted a little bit of Google Next Conference and their cloud conference, but tomorrow will be sharing some really exciting updates that I think our customers will find to be very compelling around the interoperability between Box and Google Suite.
But overall we're very happy with the partnerships. Obviously, we have a different philosophy from a content management standpoint than some of the bigger companies, especially Microsoft. We fundamentally believe that customers should have one source of truth for content as opposed to having disparate technologies or tools that solve file sharing or collaboration or document management. We think all of that should be in one platform and that's our strategic position as a company. But when we zoom out and look at the $40 billion to $45 billion market that we're going after, we think the vast majority of those dollars are up for grabs as we move from the on-premises world to the cloud. And we're really focused on continuing to reinforce the strength of our competitive position.
And, again, I don't mean to be annoying about reinforcing this, but at BoxWorks, you're going to see a set of announcements that we think are unparalleled from a technology and products standpoint that will get even more customers to see how differentiated the platform is and what cloud content management really is all about.
George Iwanyc -- Oppenheimer & Co. -- Analyst
Thank you.
Operator
Your next question comes from Mark Murphy from JP Morgan.
Mark Murphy -- JP Morgan -- Analyst
Yes, thank you. So, Dylan, I'm curious. I think I have a bit of a bad connection. I might not have heard everything you said perfectly. But did the language change a bit on the timeframe to reach the $1 billion run rate? Because in my notes, I had thought previously it was a second half of fiscal '21 and I believe you now said that you're not calling out a specific quarter to get there but that it would be over $1 billion in revenue in fiscal '22. And I think, if we pencil that out a little bit, again, if I heard it correctly, it sounds like it's about a six-month pushout on that timeframe. So just wanted to kind of clarify that.
Aaron Levie -- Chief Executive Officer
Yeah, this is Aaron. What we're moving away from is not pinpointing the specific quarter in which we expect to cross the $1 billion revenue run rate, not changing the overall message around surpassing $1 billion in revenue for the full year, which is obviously FY '22. So I wouldn't necessarily move the numbers around by six months or what you're kind of emphasizing. What we've seen is, given the dynamics and the early success, obviously, of our updated go-to-market strategy, but also given the drivers of things like add-on product sales, our big deals, international growth, the solutions selling overall, and the dynamic nature of that, we didn't want to pinpoint the specific quarter that we expect to cross that revenue run rate. However, we are committed to and definitely going to be driving $1 billion in revenue for the full year of FY '22. And obviously, as we get closer to that and we get more near-term data, we'll be much more clear about that run rate.
Mark Murphy -- JP Morgan -- Analyst
Okay. But, so just to clarify. The prior commentary about reaching that run rate in the second half of fiscal '21, are you rescinding that or does that still stand?
Aaron Levie -- Chief Executive Officer
Yeah. So what we're really not doing is just specifying the quarter in which we expect to cross that. Certainly, in the second half, that's completely possible. What we're trying to do is avoid too much focus on the specific quarter in which we cross that revenue threshold. Obviously, again, things like the seasonality in deals, puts and takes in terms of the solutions sales and add-on products, we are moving back from the specific quarter that we had been talking about the growth rate. But, ultimately, recommitting to the $1 billion in revenue for the full year of FY '22 and reaccelerating revenue growth next year and beyond. So we're seeing really, really good indications early on right now, especially coming into the second half, that we will see that reacceleration in the next fiscal year, in FY '20.
Mark Murphy -- JP Morgan -- Analyst
Okay. Good to hear that confidence. I wanted to ask as well, the commentary about -- perhaps I interpreted it incorrectly -- but Q3 being a tough billings comp. I'm just struggling a little to see that in the numbers. In our model, I think the billings last year were sequentially flat-ish in Q3. It actually looked a little sub-seasonal last year. And so could you just explain what is the dynamic where the billings growth is gonna be a little bit depressed in Q3?
Dylan Smith -- Chief Financial Officer
Yeah. So I would say a couple of things. The first is on the overall tough comparison component. It really is, in terms of the deals, didn't see anything particularly out of the ordinary in terms of the kind of Q2 to Q3 sales volume. But what we did see was, Q3 of last year, the highest percentage of overall bookings and billings coming in as multiyear prepayments. One of our customers chose to do that. And so that's what created a roughly 4% delta between calculated billings and adjusted billings. So our calculated billings outcome was 26% growth last year in Q3 of last year versus 22% in adjusted billings. So that's really the biggest thing to note in terms of the tough comparison. It's more about the payment durations versus the actual strength of Q3 as a quarter, which was pretty ordinary.
Then the other thing that just kind of depresses the overall growth rate is what we talked about, which is really around the seasonality and when we expect a lot of the large deals in the back half of the year to fall. And while we still should see pretty solid progress in terms of those large deal outcomes in Q3, we are expecting most of those deals to land in Q4.
Mark Murphy -- JP Morgan -- Analyst
Okay. Makes sense. Thank you for clarifying.
Operator
Your next question comes from Greg McDowell from JMP Securities.
Greg McDowell -- JMP Securities -- Analyst
Hi, thank you. I specifically wanted to ask about the softness in EMEA that you saw in Q2 and maybe if you could just discuss what type of softness was it. Was it across the entire region? Was it specific to a few countries? And just what exactly is going on in EMEA that caused the softness and the leadership change? Thanks.
Aaron Levie -- Chief Executive Officer
Yeah. So just to kind of reiterate some of the earlier message, we did make a leadership change where we have a new leader coming in. Started in August, so really for the second half of the year. We were doing a search for a number of months throughout the first half of the year. So that kind of left us in a position without driving the execution to the level that we would normally see or like to see. And then an additional component is in some of our more emerging markets within Europe, especially Germany, we haven't seen as kind of quick of a ramp-up as we'd like. However, we are seeing a strong pipeline of big deals in Germany. But, again, just given the nature of those larger transactions, they do take more time to mature through the sales cycle, which is why we're seeing that as a little bit more of a back half, and especially Q4, market for us. So we kind of diagnosed the situation pretty holistically, we're really confident in the leadership situation right now, and we'll obviously keep everyone updated around the market. But, overall, just the performance wasn't up to the level that we wanted. In return, however, we're seeing broadly very strong international traction. Japan has continued to drive really, really great results for us and we do have other sort of emerging markets, at least in our business model, like Australia, Canada, and other regions, that we see that will likely come in strong for the second half of the year. So that's a little bit about the specific EMEA performance but, overall, we're really happy about where we're taking our international execution.
Greg McDowell -- JMP Securities -- Analyst
That's helpful. Thank you. And one quick follow-up. I wanted to ask about price per seat, I think you mentioned it was up 30% and I was just hoping you can help us distinguish how much of that first half increase is due to cross-sell of additional products versus sort of core Box pricing. If you could just help us delineate between the two and the pricing power of both. Thanks.
Aaron Levie -- Chief Executive Officer
Yeah. So it's a little bit of both. We are seeing the biggest impact and the kind of recent change being driven from the success of add-on products. And where we're seeing, in terms of the products that are built on a per seat basis, Governance has really been leading the charge on that front. Zones has also been pretty impactful, especially in a lot of our international markets. But we are seeing, on a like-for-like basis, even in terms of the core product, improvements in most segments of the business. And so that's even as we've been selling larger deals, so more seats on average over time. So that's being more than offset by the higher price per seat we're seeing, even in the core. But, as you look at the trends, we are increasingly seeing that impact come from add-on products and we'll give a little bit more color into what those trends look like and some of the drivers at Analyst Day in just a couple of days.
Greg McDowell -- JMP Securities -- Analyst
Got it. Thanks.
Operator
Your next question comes from Brian Peterson from Raymond James.
Kevin Ruth -- Raymond James -- Analyst
Hi, guys. Kevin here, on for Brian. Thanks for taking my call. Can you talk a little bit more about recent traction with Box Platform? How have some of your earlier customers there trended since deployment and have you seen the use cases diversifying at all this year?
Aaron Levie -- Chief Executive Officer
Yeah. So we actually had a great quarter in Q2 on Platform. It was a major contributor to some of the largest transactions we did, especially our seven-figure deals. We continue to see fairly broad usage of our APIs across enterprises. Some of those are maybe lesser monetized, just because we are a part of a lightweight workflow from a volume standpoint, but still mission critical in terms of the importance. And that's the power of our Platform, is that we can start to kind of spread into a bunch of other use cases for customers. In terms of the Platform specific revenue, we are seeing a strong pipeline, especially for Q4, in particular, where customers are taking more and more advantage of Platform.
I think the use cases, we're now seeing in basically every single industry, from financial services, which we've talked about a lot, where you have digitization of customer experiences -- we actually have a number of customers on stage at BoxWorks on Day 2, so Thursday. Some of those customers have digitized insurance claims processes with Box Platform, created completely new customer-facing experiences leveraging Box Platform, and you're gonna see some great brands, like Farmers Insurance and Allstate, really talk about the power of Box Platform in those cases. And then we're seeing these use cases show up in healthcare, in the tech industry, in industrial companies. So more and more breadth than ever before and, again, a major contributor to our largest deal segments of $500,000.00 and $1 million deal segments. So really happy about how that's going and continue to expect to see that become one of the critical advantages of Box going forward.
Kevin Ruth -- Raymond James -- Analyst
That's very helpful. Thanks.
Operator
Your next question comes from Rishi Jaluria from D.A. Davidson.
Rishi Jaluria -- D.A. Davidson -- Analyst
Hey, guys. Thanks for taking my questions. Let me start off with some commentary you made about expecting bookings and revenue and all to accelerate next year. What is it specifically that's giving you confidence in that? Is that your deal pipeline? Is it the ramp sales reps? Is it some of the changes in go-to-market starting to pay out? Can you just kind of give a sense for what's giving you the confidence there? And then I have a follow-up.
Dylan Smith -- Chief Financial Officer
Yeah. So we're seeing, even in terms of the outcome year-to-date, as we look at the bookings outcome and just the productivity trends, not just from a forecasting standpoint but even the results-to-date, and you can see some of that in the big deal metrics that we've been driving is part of what's giving us the confidence. But it's also largely, as you mentioned, the pipeline that we're seeing in the back half of the year, particularly in Q4. And just a very different nature, much larger deals, much broader range and frequency of add-on products being attached, and a pretty good visibility and confidence in these deals.
As we mentioned earlier, about two-thirds of our overall bookings come from existing customers. And, in those cases, we tend to have a lot more visibility and confidence, in terms of the likelihood and ultimately if those deals are going to close, especially when there's seats that are being used beyond what was originally deployed or customers are beta-ing certain products and they're up for renewal in the back half of the year. Factors like that give us even more confidence and visibility. But, overall, it's a combination of what you mentioned. But really looking at the health of the pipeline, especially as we get closer and closer to the back half of the year is what gives us more of that confidence.
And then on top of that, we're also seeing, as we mentioned briefly, some pretty strong signs and results on the retention front from our customers. So not only seeing reversal and improvement in our overall retention rates or in our churn rate over the last couple of quarters, but seeing similarly positive expectations for the back half of the year. So it's really a combination of factors but those are some of the biggest.
Rishi Jaluria -- D.A. Davidson -- Analyst
Got it. Thanks. And in terms of the expansion rate, I mean, I don't want to extrapolate too much, especially with rounding, but it's consistently dropping down. Can you help us understand what's leading to the continued declines there? And do you still have confidence in that number ticking back up, especially as you are getting larger initial deals and doing more full solution sets sellings as opposed to the individuals? Thanks.
Aaron Levie -- Chief Executive Officer
Yeah. So what's really been driving that decline over time is the same trends that we discussed before, which are around really larger initial deployments from customers. So, as mentioned a bit earlier on the call, we are increasingly seeing customers who are buying Box for the first time do that with larger initial deployments, which is great from a business standpoint, but does apply a bit of pressure on the ultimate expansion rate over time. And also seeing a slightly higher percentage of the bookings over the past several quarters coming in from new customers, especially in international markets. So those are some of the high-level trends but we do expect the cross-sells that are increasingly having an impact in terms of expansion to offset this natural pressure.
We also do see, just over time, our customer base maturing. And we'll give a little bit more detail and color into how our customer cohorts are evolving at Analyst Day, but we do see higher expansion rates from our more recent customer cohorts, especially those of the customers who are more likely to buy some of those add-on products. So some of it is just a mix shift and, as we think about kind of where that rate moves going forward, those are some of the big components that we look at. The churn, as we mentioned, is also getting better. Kind of in-quarter churn has been pretty strong and we're seeing that even stronger in customers who have purchased additional products and that population is increasing as a percentage of our overall revenue base.
So those are just kind of some of the factors and drivers that we look at. And as it relates to where this goes going forward, we had previously said to expect something in the 108% to 100% range over the medium term and we are still comfortable with that range.
Rishi Jaluria -- D.A. Davidson -- Analyst
Got it. Thank you.
Aaron Levie -- Chief Executive Officer
108% to 110%. I may have said something different. In terms of the overall rate, 108% to 110% is where we expect that net retention rate to trend.
Operator
Your next question comes from Brian White from Monness Crespi.
Brian White -- Monness, Crespi, Hardt & Co. -- Analyst
Yeah. Aaron, I'm wondering if you could talk a little bit about the number of customers that are in beta for Box Skills and should we expect Box Skills to go GA by the end of the fiscal year? And also Box Governance, if you could just give us maybe an update, whether it's customers or percentage of six-figure deals? Just an update on Box Governance. Thank you.
Aaron Levie -- Chief Executive Officer
Yeah. So, for Skills, we have hundreds of customers that have elected to join the beta. The product has not rolled out to all of them yet. Just the demand kind of exceeded our ability to support that. We will be making our general availability announcement tomorrow but what I can say is that we definitely want to make sure that customers can get on board this year with the product. So we will be making some announcements about how that's going to be happening tomorrow. But we'll be sharing more news on that tomorrow morning.
In terms of Governance, we are -- that continues to be our best-performing add-on product. We're seeing a tremendous amount of adoption on the number of customers that are adding that product on. We've continued to expand the feature set and the capabilities that we are delivering with it, so being able to expand the retention rules that you can offer, leave a hold functionality. So we're really kind of excited about the continued improvements from a functionality standpoint. And, generally speaking, this is a little qualitative, but a good percentage of our deals above $100,000.00 do include Governance and that's becoming a very kind of core port of our sales motion.
And one thing that I'll also just kind of pre-emptively share, but we talked about it on the call just a little bit, is we want to really think about the complete set of both data protection from a Governance standpoint as well as from a security standpoint when we are getting our customers to think about the full breadth of Box's capabilities, especially around data classification. And we will be sharing some updates tomorrow on where we're taking security and the future of our security strategy as well. So we're really excited about what we're going to be highlighting and kind of creating some early visibility into some updates to our security technology solutions for customers.
Brian White -- Monness, Crespi, Hardt & Co. -- Analyst
And the EMEA weakness, did GDPR have any impact on that?
Aaron Levie -- Chief Executive Officer
Nothing that we can specifically call out. In fact, again, GDPR generally we expect to be broadly a tailwind for us, as customers really need to think through their data privacy and security and make sure that they are protecting their IT environment for the modern set of compliance and security regulations they face. The only thing I might call out though is, as legal teams and privacy teams of customers are working through GDPR, that can sometimes take time, especially if it's an organization that hasn't used a lot of cloud previously. So you do see some risk on a per customer basis sometimes, again, especially in Germany, where a customer is sort of working through, broadly, data privacy legislation and understanding how they're going to be able to manage their data.
But, if we zoom out from specifically the first half, we expect this to be a long-term tailwind for us, the amount of security compliance, privacy issues that customers are dealing with because their legacy approaches to content management really are not gonna be able to solve those challenges. So, again, long-term, we see that as a catalyst. Certainly near-term, that might be, on a per customer basis, a little bit of a complicating factor but nothing that I would call out yet as to why we didn't see the strength that we wanted in the results in the first half.
Brian White -- Monness, Crespi, Hardt & Co. -- Analyst
Great. Thank you.
Operator
Your next question comes from Ken Wang from First Analysis.
Ken Wang -- First Analysis Securities -- Analyst
Hey. Thanks for taking my question. Congratulations on the quarter. Just wondering, thus far this year, we've seen modest acceleration in customer growth and then that's been accompanied by more meaningful acceleration in revenue per customer. Anything you can offer on your expectations for the remainder of the year? Do you think these trends will kind of remain consistent?
Aaron Levie -- Chief Executive Officer
Yeah. So we'd say that we expect to see pretty strong outcomes on the price per seat side, given the trends that we're seeing. And, as mentioned, also expect to see continued progress and strength in the large deal outcomes, both in Q3 and particularly in Q4. What I'd say with respect to the overall customer counts, where we added a couple thousand customers over the past quarter and now more than 87,000 paying customers, that's not necessarily a meaningful indicator of business and where we're most focused, as, by volume, most of those customers tend to be pretty small and, in many cases, even signing up online. And so from a business model point of view and really where we're most focused is on the enterprise and on those larger deal outcomes.
Ken Wang -- First Analysis Securities -- Analyst
Great. Thanks. Very helpful. And then any commentary you can offer on performance in Asia during the quarter?
Aaron Levie -- Chief Executive Officer
Yeah. This is Aaron again. Really strong results in Japan, in particular, which is our kind of core market that we focus on right now. And just broadly, we had an incredible event in Tokyo within the quarter, brought thousands of customers together and prospects together and the energy and the momentum that we're seeing from the Japanese market is tremendous. You have some of the obviously largest businesses in the world that are going through a significant amount of transformation, not unlike what we're seeing across the rest of the world, but where it's happening at sort of a rapidly accelerating pace. So we are seeing great performance in Japan. And then over the next few years, we'll certainly be thinking about broader Asian markets.
Ken Wang -- First Analysis Securities -- Analyst
Alright. Thanks very much.
Operator
There are no further questions at this time. I will turn the call back over to the presenters for closing comments.
Alice Lopatto -- Director of Investor Relations
Thank you, everyone, for joining us today. For more information on attending our Financial Analyst Day, please contact our Investor Relations team at [email protected]. And we look forward to speaking to you again at our event on Thursday. Have a good day.
Operator
This concludes today's conference call. You may now disconnect.
Duration: 63 minutes
Call participants:
Alice Lopatto -- Director of Investor Relations
Aaron Levie -- Chief Executive Officer
Dylan Smith -- Chief Financial Officer
Rob Owens -- KeyBanc Capital Markets -- Analyst
Philip Winslow -- Wells Fargo Securities -- Analyst
Melissa Franchi -- Morgan Stanley -- Analyst
Richard Davis -- Canaccord Genuity -- Analyst
George Iwanyc -- Oppenheimer & Co. -- Analyst
Mark Murphy -- JP Morgan -- Analyst
Greg McDowell -- JMP Securities -- Analyst
Kevin Ruth -- Raymond James -- Analyst
Rishi Jaluria -- D.A. Davidson -- Analyst
Brian White -- Monness, Crespi, Hardt & Co. -- Analyst
Ken Wang -- First Analysis Securities -- Analyst
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