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Cardlytics, Inc. (CDLX 7.37%)
Q1 2021 Earnings Call
May 04, 2021, 5:00 p.m. ET

Contents:

  • Prepared Remarks
  • Questions and Answers
  • Call Participants

Prepared Remarks:


Operator

Greetings and welcome to the Cardlytics Q1 2021 Earnings Call. [Operator instructions] I would now like to turn the conference over to your host, Kirk Somers, chief legal and privacy officer. Thank you, sir. You may begin.

Lynne Laube -- Chief Legal and Privacy Officer

Thanks, Kirk. And thank you to everyone for joining us on our first-quarter 2021 earnings conference call. We had a strong start to the year with Q1 billings and total revenue exceeding expectations even before adding contributions from Dosh in March. Our results reflect the continued positive trajectory in our business.

While we're still experiencing impacts from COVID. We are encouraged by the momentum we're seeing in the US. However, U.S travel and our UK business continue to be significantly impacted by the pandemic and related lockdown. Before moving to our results, I'd like to briefly address our recent acquisitions.

We are integrating Dosh and making solid progress on combining the two organizations. We are pleased with the team and the capabilities and are already seeing our acquisition thesis come to light. We're also pleased to say that we expect to close the Bridg acquisition in May. We believe the Bridg acquisition has the potential to be transformational given its technology and unique position in the customer data platform or CDT market.

I want to reiterate a few strategic points on both acquisitions for our investors. We expect the Bridg and Dosh acquisitions will first once integrated allow Cardlytics to utilize few data to provide product level offers from CPGs, grocers and wider retail. Second, accelerate the next generation consumer experience with consumer engagement features. And finally provide a lightweight platform to attract new partners in the neo-bank and non-FI industries.

We're very pleased with the early progress and results from Dosh already. Now, let's turn to some highlights from the first quarter. Total billings were $76.3 million, up 13% year over year. Total revenue, which is equal to billings net of consumer incentive was $53.2 million, an increase of 17% from Q1 2020, and adjusted contribution was $24.3 million, up 19% year over year.

Our Q1 results reflect growth in billings across many of our major industry verticals. B2C continues to be the largest vertical measured by billings, and we're pleased to have delivered year-over-year growth in this sector. In addition, we saw strong billing growth in both our retail and specialty retail verticals, and we're encouraged by the return of positive year-over-year growth in our restaurant vertical. I want to highlight a couple of success stories to drive on the importance of our platform to advertisers.

We secured our first annual contract with one of the largest e-comm platforms in the world, despite the fact that the same client cut advertising budgets by almost 75% for 2021. Additionally, a large specialty retail client exited our channel in the second half of 2020. Then the client began experiencing lost share of wallet, and we proved that, targeting these switchers delivered a positive ROI. This resulted in the client signing a meaningful annual 2021 agreement.

Travel remains muted given the ongoing impacts of COVID. But overall, we remain encouraged by momentum we're seeing in our results and we believe we're on-track to deliver strong results in 2021. Our MAU base grew to over $168 million in the first quarter, up approximately 20% year-over-year, mainly due to the launch of Wells Fargo. We expect that core CDLX MAU growth will eventually stabilize in the low to mid single-digits in future quarters.

We are evaluating the impact Dosh will have on MAUs and ARPUs overtime. We're proud to announce that, U.S. Bank has launched with our newly built ad server, that enables a richer and more robust user experience. The ad server offers both API and SDK integrations to enable faster iterations of any user experience module.

Together with U.S. Bank, we're taking an iterative approach to their deployment, continuously launching with new functionality over the course of the next few quarters. One of our initial modules is focused on educating the consumer about the offers program, and how it works in order to drive adoption and engagement. Additionally, one of our other large banks has committed and will be deploying the new ad server in the second half of 2021.

Into the first half of 2022, we will be migrating a large portion of our network over to this new technology infrastructure to enable speed, scale and engagement. Before I turn it over to Andy, I also want to announce that, we've launched our first UK based FinTech rewards program with Curve. We're excited about the potential of this partnership. Andy?

Andy Christiansen -- Chief Financial Officer

Thank you, Lynne. We were extremely pleased with our results in Q1, which marked our return to year-over-year growth. Our existing business including the results of Dosh exceed our expectations. Before diving further into our results, I wanted to discuss our cash and liquidity position at the end of Q1, which includes our equity offering in the Dosh acquisition and where we expect to be following the close of Bridg.

We ended Q1 with $614 million in cash and cash equivalents, compared to $293 million at the end of 2020. We expect to have over $215 million cash on a pro forma basis, after the Bridg acquisition, which we expect to close later this month. In addition, our loan facility, a 50 million remains undrawn at this time. Our balance sheet liquidity remains extremely strong following the Bridg deal.

While we are always evaluating our capital structure, we see no immediate need to raise additional funds. Now, turning to our Q1 performance. We'll saw the usual seasonal decline from Q4 to Q1. Q1 landed at the high end of expectations before taking into account the partial month contribution from the Dosh acquisition.

These strong results came despite the ongoing challenging environment in the UK to district COVID-19 lockdowns and continued limitations and travel. As we mentioned earlier, we saw strength in several industry verticals. What's also encouraging is the growing number of clients in our channel since the onset of the pandemic. While most of our new accounts are relatively small budgets, the increase in advertisers reflects the pivot we made in Q2 of 2020.

And those will for a long-term health of the platform. As mentioned before, we believe the self service capabilities of our new platform will accelerate this trend overtime and give us a more scalable solution to onboard advertisers with budgets of all sizes. Billings increase 13% year-over-year to $76.3 million, excluding the additional $1.3 million in billings from Dosh in the last 25 days of the quarter, our billing totaled $75 million which is at the high end of our guidance. Revenue totaled $53.2 million a 17% increase over Q1 of 2020.

And as expected billings margins were in line with historical norms at 70%. Excluding the $0.5 million dollars of additional revenue from Dosh, our revenue totaled $32.7 million, which was near the high end of our guidance. U.S revenue increased 23% year over year, however, UK revenue was down 25%. Our UK business continued to meaningfully impacted by the pandemic as lockdowns implemented to slow the spread of new COVID-19 variants just started to unwind in April.

We expect the UK to continue to unwind carefully anticipates on continued pressure our UK results in the near-term. Adjusted contribution was $24.3 million, an increase of 19% year over year. We don't expect adjusted contribution to significantly outpace revenue growth going forward. But it's worth noting that Dosh contracts in place today, for a lower level of partnership, and other third party costs.

Adjusted EBITDA was a loss of $3.9 million, compared to a loss of $4 million in Q1 of 2020, excluding stock compensation Dosh contributed $1.3 million in operating expenses, expenses within R&D and sales increase on a year-over-year basis, and reflect investments made in the back half of 2020 to bring in several new leaders across the organization and increase our product development and analytical capabilities. We expect to generate a larger EBITDA loss in Q2 as our investment in Dosh is reflected for a full quarter. It's also worth noting that we include 70 of acquisition costs during the current quarter, and those costs are excluded from adjusted EBITDA. We expect additional acquisition and integration costs in the future, as we continue to integrate Dosh and close the acquisition of Bridg.

As Lynne mentioned earlier, MAUs were 20% year over year to over $168 million. This was driven by the Wells Fargo launch accelerated organic growth from log end to check on similar and Dosh acquisition. U.S Bank will add several million and the U.S once fully launched. We also expect continued growth from Dosh as new partners come online throughout 2021.

ARPU during the first quarter was $0.32 consistent with the prior year. We expect ARPU to increase on sequential and year-over-year basis throughout the rest of 2021 as our MAU stabilized and we continue to grow our revenue. We had 31.8 million shares outstanding at the end of Q1 compared to 27.8 million at the end of last year, which reflects the sale of 3.9 million new shares in March. Weighted average shares outstanding during the quarter was 29.3 million compared to 26.7 million during Q1 of 2020.

Now, turning to guidance, our guidance range remains a bit wider than usual, due to what may be an uneven recovery in the UK and continued uncertainty of when the expected rebound in travel and entertainment will occur. Also, while our guidance includes Dosh, does not include the results of Bridg, which has not yet closed. We expect billings in Q2 of between $85 million and $95 million, revenue of between $58 million and $65 million and adjusted contribution or between $26 million and $30 million. For the full year, we expect billings at between $380 million and $420 million, revenue of between $260 million and $285 million and adjusted contribution of between $117.5 million and $132.5 million.

Again, these ranges include contributions from Dosh, and will incorporate Bridg's next quarter. While we have a lot of work ahead of us in 2021, we are very excited about the collective potential of Cardlytics, Dosh, and Bridg. In order to realize that full potential, we are making sure we have sufficient resources and investments to thoughtfully bring these companies together and create meaningful shareholder value. Our legacy business is strong and has a lot of momentum, and these acquisitions will not only sustain that momentum for years to come but will also open up new avenues for future growth.

And with that, I'll turn it back over to Lynne.

Lynne Laube -- Chief Legal and Privacy Officer

Thanks, Andy. Q1 was a great start to the year. We're looking forward to executing on our plan and acquisition integration for the rest of 2021. With that, I'll open up your call for questions.

Questions & Answers:


Operator

[Operator instructions] Our first question comes from line of Aaron Kessler with Raymond James. Please proceed with your question.

Aaron Kessler -- Raymond James -- Analyst

Great. Thanks. Any updates on the self-serve platform. I think you started to roll that out at best and begin to get some feedback there.

And then on kind of the new FY platform at a U.S. Bank, one of the large platform, how do you think that could impact kind of conversion rates or monetization, and what you would expect there? May finally quickly on the guidance change for a full year, maybe what's the change on organic versus kind of including efforts for Dosh? Thank you.

Lynne Laube -- Chief Legal and Privacy Officer

Hey, Aaron. How are you? May the fourth be with you.

Aaron Kessler -- Raymond James -- Analyst

Good. Good.

Lynne Laube -- Chief Legal and Privacy Officer

So, yeah, I'll take the U.S. Bank question first. So, they are fully rolled out with that -- with our new ad server. They are not fully rolled out with the new user stream that is going to be coming over multiple quarters.

So, as we talked about in the call, they got modules that are API based and they deploy different modules based on where they are in the rollout of these. Right now, we're still very focused on modules that are helping customers find the program and educate them on how to use them. And then overtime, they're going to incorporate more of the modules that are a little bit more focused on different kinds of contents, different kinds of experience that we try to train these customers from scratch how to use our program across a wider variety of offer features overtime. But that's what you're seeing now is sort of the first module, over multiple quarters, they will be rolling out more modules.

So that's on U.S. bank. I apologize. I forgot your second question.

Aaron Kessler -- Raymond James -- Analyst

Just kind of based on the self-serve platform as well.

Lynne Laube -- Chief Legal and Privacy Officer

Yeah. I mean, if you try to talk about everything every time, but self-serve continues to go incredibly well. It being rollout now with multiple agencies. We are so committed to giving you billings numbers from agencies starting in Q3 of 2021 this year, and you'll be able to see how it's growing by looking at actual results.

Aaron Kessler -- Raymond James -- Analyst

Got it. Great. And then Andy, just on may be some estimates for kind of Dosh from without how you should we think about that?

Andy Christiansen -- Chief Financial Officer

Our increase in guidance, certainly a big portion of that is attributed to the three quarters of the year, we're going to gain from the Dosh acquisition. But I do want to make sure that everyone understands we had quite a bit of strengths in Q1 and it might certainly give us a lot more confidence that we're going to be on a nice trajectory, and the core business is doing quite well. So, I think there's some amount of a small amount of this does relate to the strength in the core business. There are some pieces though, they're all giving us a little bit of pause, like I mentioned, where in the UK, right, they're still just now emerging from their lockdown.

And I think that there's a little bit of risk there as to how uneven that may be. But I still feel pretty comfortable with the core business will be at lastly in the UK, and we're going to be on track for a full year. So, it is largely Dosh.

Aaron Kessler -- Raymond James -- Analyst

So, maybe just finally, the share count has to think about that for remainder of the year?

Andy Christiansen -- Chief Financial Officer

Share counts, so, we obviously, the significant jump in share count here in Q1 was the 3.9 million share sale that we had, without needing any additional funds for the foreseeable future, I definitely don't think there's going to be any need to raise funds through offerings. So, I think it's a fairly muted increase. Now, if you do recall though, we have performance-based awards we've been issuing over the last several years for executives, the timing in which those will hit does remain a little bit uncertain. It's really that much less shares that we're talking about with some of the equity offerings that are out there.

So, we'll see some lumpiness later in the year perhaps.

Aaron Kessler -- Raymond James -- Analyst

Got it. Thanks helpful. Thank you, Andy. Thank you, Lynne.

Lynne Laube -- Chief Legal and Privacy Officer

Thank you, Aaron.

Operator

Our next question comes from the line of Jason Kreyer with Craig-Hallum. Please proceed with your question.

Jason Kreyer -- Craig-Hallum Capital Group LLC -- Analyst

All right. Thanks and good afternoon. Just in regards to the U.S bank ad server, from a consumer experience perspective, is a U.S Bank consumer experiencing anything really different than though like a Wells Fargo or Chase or being a consumer? Or is it just those modules at this point in, really the consumer experience changes with the new platform rollout?

Lynne Laube -- Chief Legal and Privacy Officer

Just to be clear, the new platform, they are on the new platform, the new platform is API driven, they have only chosen to take a few of the API's for their initial deployment of the experience. And those API's are almost exclusively focused on education. So from that perspective is very different. You will see anything like that in the other banks in terms of these education modules.

But in terms of the actual ultra content right now, and the different types of content that we hope to display overtime, they're going to look very, very similar. I think we've discussed this before but U.S Bank, ultimately, it's going to be somewhere in the neighborhood of 4 million to 6 million MAUs. It's not enough to truly get the scale of significantly different types of offer contracts and offer properties, if you will. So, we're really focused on educating the consumer we're focused on there's some richer imagery and so from that perspective, it looks very different than the other banks.

But the real meaningful change as they search incorporates different types of offer constructs and offer experiences. That's going to be multiple quarters. And as I discussed, we've got other large banks committing to the deployment of this new ad server in the back half of this year, which means, they'll be doing the same type of thing going into Q1 and Q2 of next year, and that's when we'll start to have the scale to really be able to drive a different kinds of experiences in advertising content into the channel. Does that helps?

Jason Kreyer -- Craig-Hallum Capital Group LLC -- Analyst

That does help. I appreciate you. It was kind of straightening that out for me. As a follow-up or maybe a couple of follow-ups here.

But if you can give any color just on the cadence of what you've seen over the last 6 weeks to 8 weeks, you're lapping some volatility from the pandemic. So, just kind of wondering how things have trended there and then any specific vertical commentary as you've lap that. I guess I had one on travel. We started to see some resurgence in advertising in travel.

I don't know if you guys have seen that or not, or have any perspective on that.

Lynne Laube -- Chief Legal and Privacy Officer

I'll comment and then I'll throw it over to Andy as well, much of our -- was because of strong increase of consumer spend that we saw in March. We didn't see it in January of February, but we saw in March, and that's why we came in at sort of the high end of our guide was really in the last three weeks. So, we are seeing it picked back up fairly materially in a lot of categories. We still haven't seen it pick back up as much as you would hope in travel that it is changing in April.

But for the Q1, travel was still very, very suppressed. But saw nice recovery on a lot of the other verticals in last two weeks in March. Andy, anything you would add?

Andy Christiansen -- Chief Financial Officer

That's right. We are starting to see a slight uptick in terms of in travel. But it's not nearly as meaningful. It's not the rebound we're looking for.

Lynne Laube -- Chief Legal and Privacy Officer

Either not the droids you're looking for. May the fourth be with you, Andy. Thank you.

Jason Kreyer -- Craig-Hallum Capital Group LLC -- Analyst

Thanks for the color. Appreciate it.

Operator

Our next question comes from the line of Tim Willi from Wells Fargo. Please proceed with your question.

Tim Willi -- Wells Fargo Securities -- Analyst

Yeah. Thank you and good afternoon, everybody. Andy, two quick housekeeping and I have a couple about the business. Just to make sure, interest expense on a go forward should it be around 500,000 a quarter is that about right post offering – post paydown and redemption of convertible and everything?

Andy Christiansen -- Chief Financial Officer

We're paying 1% on that. So that's about right. $2.3 million on that per year.

Tim Willi -- Wells Fargo Securities -- Analyst

OK, perfect. And then the other one was, I noticed in the add backs this quarter. I think it was 998,000 for acquisition intangible, along with the merger charge. I know the charge you sort of add that back hard to predict those, is that $998,000 numbers sort of a way to think about one month of amortized to Dosh or is that sort of some kind of one-time accounting treatment, that's not really going to be part of the income statement on a go-forward basis, right?

Andy Christiansen -- Chief Financial Officer

You're absolutely right, it's the former. It'll be the amortization under the quarter intangibles going forward. So, you're right, it's just a partial month or 25 days of amortization on those intangibles.

Tim Willi -- Wells Fargo Securities -- Analyst

And you will free to add back that as I'm assuming for adjusted EBITDA in net income, just want to make sure the adjustments of the models?

Andy Christiansen -- Chief Financial Officer

So we added that as discrete add backs in our non-GAAP net loss as we discussed in our press release. We already add back depreciation amortization in our adjusted EBITDA calculation. So it is reflected there as well. We don't add back all so you'd see a difference there.

Tim Willi -- Wells Fargo Securities -- Analyst

OK. And then just going to back to the business, I can appreciate the UK and everybody sort of, I think, understand what's going on in Europe. I mean, then last year you talked about, I remember the exact verbiage of the strategy which your U.S customers and retain rise. And there are three words put together about how you're going to market to bring people back onto the platform and get them going again.

And I guess I'm curious as we looked at like the UK, and maybe progress that had been made, but then sort of, maybe how to get shelved for a little bit with their lockdowns is, does the UK. Do you feel like sort of ultimately, sort of comes back by the U.S? Is there something about culturally or their banking industry that we shouldn't think about how the U.S has come back so quickly, that that's how the UK should play out once restrictions continue to run their course any thoughts about how it will play out versus what we've seen in North America?

Lynne Laube -- Chief Legal and Privacy Officer

It's a good question, and I don't know that I have the exact answer. Here's what I would say the rise, retain return strategy with a multi-quarter strategy for us, as you know. And I would now describe to U.S as fully as the return part of that strategy, right, we're covering, we're talking most of the verticals, we just have traveled, still a little muted, but we're fully in the return element of that strategy. But that's been almost a full-year.

So, I am cautiously optimistic that the UK will go through rise, retain return in a very quick period, when they open back up because they have the advantage of opening back up with hopefully, most people vaccinated and so I think it will just be very accelerated, but only time will tell there is nothing that I see that's fundamentally different about how this impacts thinking or retail or anything like that in the UK. That would argue something different than that sort of hypothesis.

Tim Willi -- Wells Fargo Securities -- Analyst

OK, great. That's all I have. Thank you very much.

Operator

[Operator instructions] Our next question comes from Doug Anmuth with J.P. Morgan. Please proceed with your question.

Unknown speaker -- J.P. Morgan -- Analyst

Hey, good afternoon. This is Theone for Doug. Thank you for taking the question. The first one, I had as a follow up to the rise and retain the RR strategy.

To speaker is like consumer marketers within core within the rise and retain category and like any other behaviors have changed out the world or advertise U.S post are to be open? And how should we think about like the behavior of the customers and marketers within that category going forward? Are you expecting any reversion back to pre-pandemic levels? Or do you think that some of the things that you had in 2020 will be sustainable. And then as a follow-up, you talk about auction immigration going well, but just curious if there's anything you learn, you have now that you're a part of your family?

Lynne Laube -- Chief Legal and Privacy Officer

So, on the 3R strategy, as you'd like to call it, which is like CP3, may the force be with you. I think that -- sorry, guys, I just -- you got a little bit with these things. I think the direct-to-consumer the rise in the direct-to-consumer vertical, I think it's fair to say it's just become a very, very powerful vertical, I think both in terms of consumer demand for those types of products and just being a really good channel to drive that. I think that is absolutely here to stay.

I think the other thing that I can clearly say with remarkable confidence that it's here to say is online grocery, we just seen a massive shift in demand there, and we have not seen it start to ship back. I will say, in every other vertical, we've seen it start to shipped back to in-store purchases. I don't know, if it's going to go back to the exact mix, it was pre-pandemic. But they're all going backwards to meaning that the height of the online spend for those verticals ads has now gone less, and they're buying more in-store with the exception of those two categories, beauty, which obviously doesn't have an in-store component and an online grocery.

So, to be determined, I don't think consumer spend is ever going to go quite back to the level that it was before. But I think for many of our more traditional verticals, restaurant and retail, it's not going to be, if it was at 90% before, 90% or 80%, it's not going to stay at 40% range, right, just to give you some directional numbers. Does that make sense?

Unknown speaker -- J.P. Morgan -- Analyst

Yeah, make sense.

Operator

And with that, we have reached the end of our question-and-answer session. And I would like to turn the floor back to management for closing remarks.

Lynne Laube -- Chief Legal and Privacy Officer

Well, everyone, thank you for your time. Hopefully we were able to answer questions and we look forward to continued conversations with many investors over the next couple of days. Appreciate it.

Operator

[Operator signoff]

Duration: 36 minutes

Call participants:

Lynne Laube -- Chief Legal and Privacy Officer

Andy Christiansen -- Chief Financial Officer

Aaron Kessler -- Raymond James -- Analyst

Jason Kreyer -- Craig-Hallum Capital Group LLC -- Analyst

Tim Willi -- Wells Fargo Securities -- Analyst

Unknown speaker -- J.P. Morgan -- Analyst

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