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Target Gets a Shopify Boost

Shopify merchants are coming to Target.

By Travis Hoium – Jun 26, 2024 at 4:04AM EST

Target (TGT 0.33%) is integrating Shopify (SHOP 1.61%) into its online store and app to bring more selection to consumers. This follows other e-commerce giants making similar moves with their marketplace products. In this video, Travis Hoium discusses whether or not this is the right move.

*Stock prices used were end-of-day prices of June 24, 2024. The video was published on June 25, 2024.

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About the Author

Travis Hoium
Travis Hoium is a contributing Motley Fool stock market analyst covering solar energy, technology, and growth stocks. Before The Motley Fool, Travis was a mechanical engineer at 3M and founded a virtual reality company. He holds a bachelor’s degree in mechanical engineering and a master’s degree in business administration from the University of Minnesota.
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John Mackey, former CEO of Whole Foods Market, an Amazon subsidiary, is a member of The Motley Fool's board of directors. Travis Hoium has positions in Shopify. The Motley Fool has positions in and recommends Amazon, Shopify, Target, and Walmart. The Motley Fool has a disclosure policy. Travis Hoium is an affiliate of The Motley Fool and may be compensated for promoting its services. If you choose to subscribe through their link, they will earn some extra money that supports their channel. Their opinions remain their own and are unaffected by The Motley Fool.

Stocks Mentioned

Target Stock Quote
Target
NYSE: TGT
$114.76
(-0.25%)-$0.29
Amazon Stock Quote
Amazon
NASDAQ: AMZN
$207.31
(-1.22%)-$2.56
Walmart Stock Quote
Walmart
NASDAQ: WMT
$120.67
(-1.07%)-$1.31
Shopify Stock Quote
Shopify
NASDAQ: SHOP
$121.84
(-1.54%)-$1.91

*Average returns of all recommendations since inception. Cost basis and return based on previous market day close.

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