Nvidia (NVDA 1.74%) is the largest publicly traded company, with a market cap of about $3.8 trillion on Friday afternoon, and a stock price that's just below its all-time high.
Nvidia's growth story has been nothing short of extraordinary. Revenue has grown by nearly 400% over the past two years as AI investment activity has exploded, and that's after an already extremely impressive multidecade history.
If you don't already own Nvidia, is it too late to invest? With an estimated 95% share of its most important end markets and nearly $150 billion in revenue over the past four quarters, it's easy to understand why Nvidia's upside from here might appear limited. But I'd argue the opposite. Not only do I think Nvidia's revenue could get much larger from here, but the stock could produce market-beating returns for many years to come.

Image source: Getty Images.
Nvidia has more growth potential than you might think
Nvidia has four main business segments: data center, gaming, professional visualization, and automotive.
The data center segment is by far the most important. In simple terms, AI-focused applications require a tremendous amount of data processing ability, and Nvidia's data center accelerator products are widely considered to be the gold standard. As mentioned, the company has a dominant (estimated) 95% market share. And the industry itself is growing rapidly.
Over the past year, Nvidia's data center segment sales tripled, and the $120 billion global market for data center accelerators is expected to roughly double over the next five years. Data center capital spending -- mostly by large tech companies -- is expected to reach $1 trillion annually in just three years, compared to $500 billion today. In other words, if Nvidia simply maintains its dominant market share, the largest and most critical part of its business could double or more in size by 2030.
The company's other segments have lots of room to grow as well. The automotive segment is a big opportunity, as advanced autonomous vehicle technology is still in the early stages of evolution, and Nvidia already has 20 of the top 30 EV manufacturers on its customer roster. In fact, GPUs for automotive applications is expected to be a $45 billion market by 2030, and Nvidia also develops software systems, safety systems, and more for automotive applications.
Capital allocation and a reasonable valuation
Nvidia's free cash flow hasn't been anywhere near the current level for long, but now that the company is generating boatloads of cash, management is allocating it in shareholder-friendly ways.
The company does pay a quarterly dividend, but it's a minuscule one (0.03% yield), at least for now. But buybacks are becoming an increasingly large focus of management. In the first quarter, Nvidia spent more than $14 billion on stock buybacks, which was more than half of the company's free cash flow. However, keep in mind that Nvidia's free cash flow grew by 75% year over year, and is expected to grow rapidly for at least the next few years, so it wouldn't be surprising to see buybacks expand along with it.
Finally, Nvidia is not a cheap stock, trading at 48 times trailing 12-month earnings and about 34 times sales. But it isn't necessarily an expensive one.
Nvidia's revenue growth (both past and projected) clearly justifies a higher P/E ratio. Analyst estimates call for 44% year-over-year earnings growth in the current fiscal year (ending January 2026) and another 34% in the following year. Plus, the combination of this growth rate and Nvidia's stellar margins (net margin over 50%) warrant an elevated price-to-sales multiple. In fact, by some popular metrics, such as the price/earnings-to-growth (PEG) ratio, Nvidia stock looks rather attractive right now.
The bottom line is that a combination of a growing market opportunity, shareholder-friendly capital allocation, and a reasonable valuation could allow Nvidia to continue to grow and produce excellent returns for years to come.