The following video is part of this week's MarketFoolery podcast, in which host Chris Hill, along with Jason Moser and Joe Magyer, discuss the latest business news. While the overall beverage market is expanding, sales of soda in the United States have dropped to a 16-year low. In this segment, the guys analyze how dividend giants Coca-Cola and PepsiCo have managed to diversify their product lines to thrive and survive as the competitive landscape evolves to include new competitors in the juice market.

Chris Hill owns shares of Coca-Cola and Starbucks. Motley Fool newsletter services have recommended buying shares of Starbucks, Coca-Cola, and PepsiCo, writing covered calls on Starbucks, and creating a diagonal call position in PepsiCo. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. Try any of our Foolish newsletter services free for 30 days. The Motley Fool has a disclosure policy.