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Dueling Fools: Apple Bear Rebuttal

By Rich Smith – Updated Nov 15, 2016 at 7:01PM

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This Apple just isn't tasty.

"You want a profit plan. I've got one, but it requires that you embrace the wild and woolly world of stock options ..." --Tim Beyers, five minutes ago

Permit me to borrow a line from The Great Communicator, Tim: "There you go again." Weren't you listening? I said: "Investing isn't rocket science. ... Don't make it more complicated than it needs to be." And here you go telling people to play around with puts.

Which are, of course, a form of derivatives.

Which Warren Buffett has famously condemned as "financial weapons of mass destruction."

If this is the only way to make money on Apple (NASDAQ:AAPL), I think I should just rest my case. In fact, I do rest my case.

Simplify, simplify
In my opening argument, I pointed out how vastly overpriced Apple is. Tim agreed that it's "richly valued by almost any measure." But here's the good news: You don't have to make money on Apple. There are more than 10,000 publicly traded companies out there, folks. Why not pick one that doesn't require a session of extreme financial gymnastics to earn you a profit?

I've already mentioned that you can pick up shares of Motorola (NYSE:MOT) for 12 times earnings and a PEG of 1.1, or Intel (NASDAQ:INTC) for 15 times earnings and a PEG of 1.0. If neither of those floats your boat, there are still dozens of underpriced equities to choose from. Without even leaving the borders of the high-tech kingdom, you can buy:

  • Palm (NASDAQ:PALM) for seven times earnings and a 0.7 PEG.
  • CDW (NASDAQ:CDWC), selling for 17 times earnings, but with a PEG of just 1.1.
  • Priceline.com (NASDAQ:PCLN) -- a steal at five times trailing earnings and a PEG of 0.3.

Like Apple, these are all tech plays. Unlike Apple, they're all undervalued using the PEG metric. Also unlike Apple, each one bears the stamp of approval of the Motley Fool's flagship newsletter, Motley Fool Stock Advisor, an honor that Apple has yet to earn.

Why make things so hard on yourself? Buy value. Buy quality. Sell Apple.

Wait! You're not done. This is just a quarter of the Duel! Don't miss the bull and bear opening arguments and the bullish rebuttal. Even when you're done, you're still not done. You can vote and let us know who you think won this Duel.

Fool contributor Rich Smith does not own shares of, nor is he short, any company named above. If he did (or was), The Motley Fool would require him to tell you so. We're sticklers about things like that.

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Stocks Mentioned

Apple Inc. Stock Quote
Apple Inc.
AAPL
$150.77 (0.23%) $0.34
Intel Corporation Stock Quote
Intel Corporation
INTC
$26.97 (-2.00%) $0.55
Booking Holdings Stock Quote
Booking Holdings
BKNG
$1,669.25 (-0.04%) $0.63
Motorola Solutions, Inc. Stock Quote
Motorola Solutions, Inc.
MSI
$225.81 (-1.29%) $-2.95
Palm, Inc. Stock Quote
Palm, Inc.
PALM

*Average returns of all recommendations since inception. Cost basis and return based on previous market day close.

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