In another deal that makes perfect sense, Disney's
SportsTravel features area- and venue-specific content. More importantly, it gives fans the opportunity to square away travel packages online. That's good, because serious sports fans love to travel. You especially see it happen during collegiate bowl games. Even in the most hostile of venues, there always seems to be plenty of traveling rooters on hand to cheer for the away team.
OK, so maybe the new site shouldn't have been launched with a poll asking where folks would prefer to watch the Final Four. Travel-friendly selections like "In person" or "Las Vegas" were trounced by the more homebody "At home with friends" response, early on. Whoops. But that's fine. ESPN and Orbtiz no doubt realize that pitching expensive packages to sporting enthusiasts isn't going to resonate with everyone.
However, for those whom it does nab, it's going to be a winner for both companies. Travel portals such as Expedia
We launched a Travel Center at the Fool years ago, though maybe it's time we tie into big events like NYSE tours in Manhattan or Berkshire Hathaway
Longtime Fool contributor Rick Munarriz still relies on the portals to get basic travel information, but then he runs off to see whether better deals can be had directly through the provider. He does own shares in Disney. The Fool has a disclosure policy. He is also part of the Rule Breakers newsletter research team, seeking out tomorrow's ultimate growth stocks a day early.