Say goodbye to AOL Music Now. The fledgling digital music service will cease to be as the company hands over its roughly 350,000 subscriber base to rival Napster
The move isn't much of a surprise. Time Warner's
As of the September quarter, RealNetworks
The move is a win-win for Napster and Time Warner. Naturally, it beefs up Napster's subscriber count. Time Warner will also be on the receiving end of incremental revenue without the overhead as it migrates users to the Napster platform (and redirects future listeners there as well).
The time is right for Napster to take on the extra weight. Apple
Does this deal mean that Napster is no longer interested in listening to buyout offers? No. Napster may be gobbling up AOL's subscribers, but it wouldn't surprise me if a bigger fish -- perhaps one of the three slumbering titans that I just mentioned -- comes along and makes a big splash by swallowing down a well-fed Napster. If you're going to take a nap, you as may well take a Napster.
As AOL will tell you, it's no longer about the Now. It's all about the Later.
Longtime Fool contributor Rick Munarriz is a huge music fan, but with subscriptions to both satellite radio services, he hasn't made the move to tack on a digital music subscription service as well. He does not own shares in any of the companies in this story. He is also part of the Rule Breakers newsletter research team, seeking out tomorrow's ultimate growth stocks a day early. The Fool has a disclosure policy.