The Bangkok brouhaha isn't going away. Thailand's decision to ban Google's (NASDAQ:GOOG) YouTube site -- after objecting to uploads that were critical of King Bhumibol Adulyadej -- is a thorny issue, highlighting the complexities of running a global website.

Thailand isn't the first country to block its citizenry's access to YouTube. A court-ordered outage was issued in Brazil back in January, after racy videos of Daniela Cicarelli frolicking on a barren Spanish beach with her boyfriend made it onto the site.

That was an easy decision for YouTube to make, as the sexual escapades ran afoul of YouTube's decency standards. Folks kept uploading the same ribald clip, and that's when Brazil reacted and exposed the fallacy in YouTube's screening policy of letting viewers alert the site when unauthorized videos appear.

The Thailand situation doesn't have a quick fix. YouTube encourages open political discussions, and the text comments left by viewers after watching the politically charged videos often prove to be more incendiary than the actual clips.

As long as the uploads color within the lines of YouTube's somewhat wide standards, taking down the offensive videos will open the site to harsher criticism. In fact, some of the more damaging clips on the site right now have come as a response to Thailand's initial site blockage.

Running a global company sometimes means having to make concessions along the way. Web search giants like Yahoo! (NASDAQ:YHOO), Microsoft (NASDAQ:MSFT), and (NASDAQ:BIDU) wouldn't be accessible in China if their search results weren't tight-lipped about what happened in Tiananmen Square. Google took some heat for bowing to China's censorship demands, but it was the only way into the world's most populous market.

The solution may be to allow countries the ability to block offensive videos at the country level, but that may be more trouble than it's worth. Is it true that the World Wide Web won't work as a "one size fits all" solution?

Say it isn't so.

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Longtime Fool contributor Rick Munarriz has been to Thailand. He enjoyed his visit and has no beef with the Thai government. He does not own shares in any of the companies in this story. He is also part of the Rule Breakers newsletter research team, seeking out tomorrow's ultimate growth stocks a day early. The Fool has a disclosure policy.