Well, that didn't take long. Not even a week after cutting the price of the device by $200, Apple
Naturally, Apple is ecstatic. Quoting CEO Steve Jobs from a statement issued this morning: "It took almost two years to achieve this milestone with iPod. We can't wait to get this revolutionary product into the hands of even more customers this holiday season."
Investors believe that Apple will; they bid up the shares more than 2% higher in early trading.
For the record, I also believe the iPhone will be a runaway success. The latest from the Mac's daddy has captured imaginations in ways that devices from Palm
But that's also why I can't stop scratching my head. According to Variety, Apple may be contemplating a price cut for TV show downloads it sells through iTunes to $0.99. If that's true, it could help explain why General Electric's
Jobs isn't this stupid, is he? Yeah, I know, talk about a dangerous question. Trouble is, Variety's story points to an utter lack of understanding of what consumers want. We may prefer to buy music, Steve, but we prefer to rent video. Who cares whether you'll sell shows for $0.99? Sign me up for a $9.99-a-month rental plan. You'll make me, and your studio partners, giddy as you joyfully sell a few million new iPods and iPhones.
But if you don't, Netflix
Take a refreshing bite of related Foolishness:
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Fool contributor Tim Beyers has yet to purchase an iPhone. He will, someday. Tim owned shares of Nokia at the time of publication. The Motley Fool's disclosure policy wonders what happened to those who paid more than $1,000 for an iPhone via eBay. Oops.