Say goodbye to the flavor wheel at Baskin-Robbins. Say hello to the limited menu at Olympia "no Coke, Pepsi" Cafe.
Barry Diller's new-media IAC
The spinoffs have been in the works since last year. IAC investor Liberty Media
The two parties eventually made nice, and it's a harmonious split this morning. Now it's up to investors to decide what their favorite flavors are.
Vanilla? Try a scoop of HSN Inc.
Rocky road? That would be Tree.com
Gelato? If you prefer exotic European ices, ILG
Pistachio? If you favor something a little nutty, catering to rock stars with Ticketmaster
Neapolitan sundae? If you still want a little bit of everything, sticking with IAC itself is a good choice. It is keeping a wide variety of the company's fast-growing websites, like Ask.com, dating website Chemistry.com, and the Service Magic home-contracting referral hub. The stock will trade under the ticker symbol IACID for a few weeks as part of the spinoff, before returning to its original IACI ticker symbol.
So get cracking on the due diligence and pick your flavor or flavors. The ice cream's melting.
Longtime Fool contributor Rick Munarriz has no problem with picking between five flavors, even if Tree.com's bark is as bad as its bite. He is a freelance contributor to IAC's Citysearch, but does not have a financial stake in IAC or in any of the other companies in this story. He is also part of the Rule Breakers newsletter research team, seeking out tomorrow's ultimate growth stocks a day early. The Fool has a disclosure policy.