Please ensure Javascript is enabled for purposes of website accessibility

Buy the Better eBay

By Rick Munarriz – Updated Apr 6, 2017 at 2:11AM

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

Latin American auctioneer MercadoLibre keeps growing.   

There's more to last night's earnings report from MercadoLibre (NASDAQ:MELI) than meets the eye. In fact, the more you rub your eyelids, the more distorted you realize your first glance was.

The first wave of news coverage about the report finds the major outlets in agreement:

  • "MercadoLibre 1Q profit doubles, sales disappoint," writes the Associated Press.
  • "InPlay: MercadoLibre beats by $0.02, misses on revs," goes Briefing.com.

A superficial skim of the numbers bears out their spin. Wall Street was expecting earnings to double to $0.10 a share, with revenue inching 14% higher to $32.9 million. Revenue rose by only 12% to $32.3 million.

However, in local currencies, the leading Latin American online marketplace is doing way better than the numbers suggest. Strength in its namesake marketplace and its PayPal-esque MercadoPago was quite stellar before the stronger dollar wiped out most of those top-line gains. In local currency terms, consolidated net revenue rose by a sharp 37%.

Operating profitability wasn't as disappointing as it appears, either. Baked into that number is a negative hit from the remeasurement of the company's dollar-denominated expenses in Venezuela.

On the other hand, the foreign exchange gains of the company's dollar-denominated assets beefed up net income, along with a dramatic plunge in its effective tax rate. The bottom line isn't the result of percolating margins in a highly scalable business model. Operating profits inched just 3% higher.

Put it all together, and you'll find that the top line is better than you think, while the bottom line is perhaps worse than you think.

Either way, this performance is still way better than what eBay (NASDAQ:EBAY) delivered during the same three months, when revenue and earnings took a dive.

eBay has an 18% stake in MercadoLibre, and you have to wonder whether it's hungry for more after agreeing to buy South Korea's Gmarket (NASDAQ:GMKT). Gobbling up more of MercadoLibre would make more sense than wolfing down stateside marketplaces such as Liquidity Services (NASDAQ:LQDT) or Bidz.com (NASDAQ:BIDZ), which have been languishing.

MercadoLibre shareholders are naturally hoping for the best for their company, whatever the future holds. Given the marketplace's potential in a geographical region that's still early in the Web migration cycle, the best is surely yet to come.

Other bids for your attention:

Mercadolibre is a Motley Fool Rule Breakers recommendation. eBay is a Motley Fool Stock Advisor pick. eBay is a Motley Fool Inside Value selection. MercadoLibre is a Motley Fool Global Gains recommendation. Try any of our Foolish newsletter services free for 30 days.  

Longtime Fool contributor Rick Munarriz is a satisfied eBay user, with 177 positive feedbacks to show for it. He does not own shares in any of the companies in this story. He is also a member of the Rule Breakers analytical team, seeking out the next great growth stock early in its defiance. The Fool has a disclosure policy.

Invest Smarter with The Motley Fool

Join Over 1 Million Premium Members Receiving…

  • New Stock Picks Each Month
  • Detailed Analysis of Companies
  • Model Portfolios
  • Live Streaming During Market Hours
  • And Much More
Get Started Now

Stocks Mentioned

Mercadolibre, Inc. Stock Quote
Mercadolibre, Inc.
MELI
$805.93 (-1.11%) $-9.07
eBay Inc. Stock Quote
eBay Inc.
EBAY
$38.21 (0.05%) $0.02
Liquidity Services, Inc. Stock Quote
Liquidity Services, Inc.
LQDT
$15.67 (0.51%) $0.08

*Average returns of all recommendations since inception. Cost basis and return based on previous market day close.

Related Articles

Motley Fool Returns

Motley Fool Stock Advisor

Market-beating stocks from our award-winning analyst team.

Stock Advisor Returns
329%
 
S&P 500 Returns
106%

Calculated by average return of all stock recommendations since inception of the Stock Advisor service in February of 2002. Returns as of 09/26/2022.

Discounted offers are only available to new members. Stock Advisor list price is $199 per year.

Premium Investing Services

Invest better with The Motley Fool. Get stock recommendations, portfolio guidance, and more from The Motley Fool's premium services.