Comcast
Reuters put out an interesting piece of analysis over the weekend, when it speculated that the country's leading cable provider is about to go on a shopping spree.
Poor Comcast. It will never be able to live down its failed bid to buy Disney
Since when has passively padding a balance sheet been a vile thing to do? Just because Comcast can jack up its dividend or aggressively ramp up its share repurchases, that doesn't mean that it has to, just to please the bloodlust of its "buy, buy, buy" cheerleaders.
In short, I don't think Comcast has to do a single thing with its healthy coffers. This is a perk, not an ailment.
I'm also surprised at some of the buyout candidates that the Reuters article is throwing out. Viacom
I get the logic behind the cable-channel purchases. If Comcast owns Viacom's MTV and Nickelodeon -- or Time Warner's HBO and CNN -- it wouldn't have to worry about contractual wrangling whenever subscription rates are being hammered out.
Unfortunately, Comcast doesn't operate in a vacuum.
- Do you think regulators would let Comcast get away with owning many of its channels?
- Wouldn't rival cable and satellite television companies be less likely to offer these channels, since the move would fatten a competitor?
- Isn't this one of the many reasons Time Warner spun out its Time Warner Cable
(NYSE:TWC) arm?
There are more logical buyout possibilities, beyond simply buying its original TV Everywhere partner in Time Warner.
Why not TiVo
Why not Netflix
In the end, Comcast doesn't have to buy a single thing. It made one glorious splash with 2004's hostile bid for Disney. There's nothing wrong with keeping its balance sheet strong and making sure that it will be the last company standing if cable empires begin to crumble, as viewer trends change.
What would you do if you were Comcast? Share your thoughts in the comment box below.