Travel portal eLong
The growth isn't all organic, since eLong has been actively snapping up smaller Chinese travel sites lately. The growth spurt also pales in comparison to market leader Ctrip.com's
The market may have soured lately on many Chinese equities, but the travel sector continues to hold promise.
Home Inns & Hotels
Rival budget lodging chain 7 Days Group Holdings
Even the otherwise sleepy IPO market delivered a hot Chinese travel play when China Lodging Group
Risk-averse investors that normally don't tread into Chinese small caps may want to consider eLong's balance sheet. The portal is carrying $139.5 million -- or nearly $5.50 per ADS -- in cash and cash equivalents.
You'll find growth and value in many Chinese travel plays that trade on stateside exchanges. You simply need a healthy sense of exploration to find them. Isn't that what travel is all about?
Have you ever traveled to China? Share your experiences in the comment box below.
Longtime Fool contributor Rick Munarriz has been booking travel online since the 1990s but he does not own shares in any of the companies in this story. He is also part of the Rule Breakers newsletter research team, seeking out tomorrow's ultimate growth stocks a day early. The Fool has a disclosure policy.