Trademarks, copyrights, and patents are among the most contentious pieces of law anywhere, and it's very easy to make enemies by swinging your constitutional protections the wrong way.
The next time Verizon wants to poke fun at AT&T and its 3G coverage, it may want to stay away from clever turns of phrase like "There's a map for that." Otherwise, Apple's lawyers might come knocking with a subpoena. We Fools are less likely to run into legal trouble for twisting those words thanks to Fair Use laws, but the knowledge of this specialized trademark now hangs over my head. Never mind that "There's an app for that" jumped the shark long ago -- lawyers have itchy trigger fingers sometimes. With that in mind, here's a couple of marketing messages that probably won't fly anymore:
- Starbucks Frappucinos: "Droopy? There's a frap for that."
- Sealy mattresses: "Tired? There's a nap for that."
- Death Row Records: "Angry? There's a rap for that."
- Subway: "Hungry? There's a wrap for that."
- Orkin: "Mice? There's a trap for that."
And so it goes -- acres of creativity laid to waste in a single filing. In Apple's defense, the application was filed last December while the phrase still sounded a little bit fresh. As it stands, I don't think this trademark matters much anymore.
Did I miss your favorite "There's an app" joke? Share the mirth in the comments below.
Fool contributor Anders Bylund holds no position in any of the companies discussed here. Apple and Starbucks are Motley Fool Stock Advisor selections. The Fool has written calls (Bull Call Spread) on Cisco Systems. The Fool owns shares of Apple. Try any of our Foolish newsletter services free for 30 days. True to its name, The Motley Fool is made up of a motley assortment of writers and analysts, each with a unique perspective; sometimes we agree, sometimes we disagree, but we all believe in the power of learning from each other through our Foolish community. You can check out Anders' holdings and a concise bio if you like, and The Motley Fool is investors writing for investors.