Is there any doubt Apple
On Friday, on the heels of great earnings from Google
What's everyone so excited about? For starters, there's anticipation Apple could see its first-ever $20 billion quarter. How could Apple accomplish such a feat? Sales of 13 million iPhones, 9 million iPods, almost 4 million Macs, and around 5 million iPads would get it there.
Those are all amazing figures, and they come in spite of Apple seeing constrained supplies in key products. If Apple didn't have long shipping waits across the quarter, the numbers could be even higher.
Is it too late to buy?
In spite of all the optimism for the quarter, with Apple approaching the $300 billion market-cap barrier, it's worth looking at whether Apple's still an attractive buy. My opinion has been yes. While some people like to point out that Apple can't keep up its string of revolutionary products coming forever, I contend that it doesn't need to.
Its mobile operating system scales extremely well and could form the basis of a more powerful Apple TV product. In addition, further content distribution and ad delivery through Apple's iAd service are both nascent opportunities in Apple's wheelhouse. Throw in continuing growth in smartphones and the iPad besting all expectations set for it, and Apple's value looks reasonable when compared to its growth prospects.
More to watch than Apple
However, if you're leery of investing in Apple at today's level, there's a wealth of other related companies. Key component suppliers like Cirrus Logic
Or if you're concerned about Apple but looking to take advantage of the broader mobile trends, SanDisk
Count on another hit from Mr. Jobs
Apple should be able to ride a wave of iProducts to another record quarter today. I think that's a trend that should play out well beyond today's report, but if you're getting concerned about Apple's run-up, it's a big mobile world out there. Invest accordingly.
To see a story on how to profit from one Fool's $100,000 mistake, click here now.
True to its name, The Motley Fool is made up of a motley assortment of writers and analysts, each with a unique perspective; sometimes we agree, sometimes we disagree, but we all believe in the power of learning from each other through our Foolish community.
Eric Bleeker owns shares of no companies listed above. Google and Nokia are Motley Fool Inside Value choices. Google is also a Motley Fool Rule Breakers selection. Apple is a Motley Fool Stock Advisor recommendation. The Fool owns shares of Apple and Google. Try any of our Foolish newsletter services free for 30 days. The Motley Fool has a disclosure policy.