Although we don't believe in timing the market or panicking over market movements, we do like to keep an eye on big changes -- just in case they're material to our investing thesis.

What: Shares of consumer products company Helen of Troy (Nasdaq: HELE) were looking ravishing today as they rose as much as 11% in intraday trading.

So what: Before the market opened today, Helen of Troy announced results from its fiscal fourth quarter. For the quarter, total sales rose 56% to $237 million. That edged out the $235 million analysts were looking for. On the bottom line, the company reported earnings per share of $0.77 versus $0.54 last year and an average estimate of $0.63 from Wall Street.

Sales for the company's housewares segment rose 9% on the strength of its OXO brand, while the personal care segment -- which includes Dr. Scholls, Revlon, and Vidal Sassoon -- saw revenue increase 11%. The company also benefited from the recent acquisition of Kaz, a maker of humidifiers, air purifiers, and portable heaters.

Now what: Despite Helen of Troy's growth and solid profitability, investors appear to be anything but excited about the stock (today's jump notwithstanding). Based on current expectations for fiscal 2012 earnings, the stock is currently trading at a mere 9.7 times earnings. It could be time to give this little beauty a closer look.

Want to keep up to date on Helen of Troy? Add it to your watchlist.

Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors.

Fool contributor Matt Koppenheffer does not have a financial interest in any of the companies mentioned. You can check out what Matt is keeping an eye on by visiting his CAPS portfolio, or you can follow Matt on Twitter @KoppTheFool or on his RSS feed. The Fool's disclosure policy prefers dividends over a sharp stick in the eye.