How would you market a chip that you claim boasts features so extraordinary, they seem like superpowers? Try naming that chip after a comic-book superhero.

At last week's Computex trade show in Taiwan, NVIDIA (Nasdaq: NVDA) demonstrated a forthcoming quad-core mobile processor that it calls "Kal-El," in reference to Superman's Kryptonian birth name. To hear NVIDIA tell it, Kal-El packs a supercomputing punch in a form factor portable and energy-efficient enough for a tablet: