It's been a long time coming with plenty of kicking, screaming, and heel-dragging along the way. But now TV service operators from Comcast
Reuters reports that a gaggle of cable and satellite broadcasters are working behind closed doors to make this consumer-friendly change happen. Giving customers the right to pick exactly which channels to include or exclude when choosing a programming package just might be the magic bullet that turns the tide of fleeing subscribers: Comcast and Time Warner combined to lose 1.2 million customers over the last four reported quarters.
But the content creators don't like this idea at all. If Time Warner
But if you don't like sports, why would you want to pay as much as $4 extra to have access to ESPN channels you won't watch? Without young children in the house, why would you pay for Cartoon Network, Nickelodeon, or anything from Walt Disney
It's not the only weapon available to the cable and satellite industry. DISH, for example, is ripping pages from the Netflix
I can't wait to see Comcast or DirecTV firing the first shot with some bastardized version of a la carte service, to the acclaim of consumers and vitriol of content providers. Grab a snack and pull up a chair, because this will be fun to watch with the help of our Foolish watchlist tool:
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