The following video is part of our "Motley Fool Conversations" series, in which Motley Fool senior technology analyst Eric Bleeker and chief technology officer Jeremy Phillips discuss emerging trends in technology.

In today's edition, Jeremy and Eric look at how Google's acquisition of ITA affected its revenues last quarter and how it could affect the broader online travel industry. Google accounts for a large chunk of downstream traffic for travel sites, so even if it's not directly competing with these sites, any loss of traffic from the search engine could be a threat to the industry that investors aren't watching.

Both Eric Bleeker and Jeremy Phillips own shares of no companies listed above. The Motley Fool owns shares of Google. Motley Fool newsletter services have recommended buying shares of Google and Try any of our Foolish newsletter services free for 30 days. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.