The following video is part of our "Motley Fool Conversations" series, in which Austin Smith, consumer goods editor and analyst, & Andrew Tonner, technology editor and analyst, discuss topics across the investing world.

In today's edition, Austin and Andrew discuss Lorillard. As the company makes a decision to stick strictly with cigarettes, many other tobacco companies are adding smokeless products to their portfolios.

Lorillard is just one company in the retail industry. To learn about a few, we invite you to take a look at The Motley Fool's special free report: "The Death of Wal-Mart: The Real Cash Kings Changing the Face of Retail." In it you'll see which retailers are able to consistently outperform and learn how two cash kings are planning to ride the waves of retail's changing tide. You can access it by clicking here.