The following video is part of our "Motley Fool Conversations" series, in which consumer goods editor/analyst Austin Smith discusses topics across the investing world.

In today's edition, Austin helps investors answer the question: Should I buy Dunkin' Brands today? While the company has growth potential, he's worried about its debt, brand strength, and flavor profile in other markets. The West Coast has a notoriously different flavor preference than the East Coast, preferring darker coffee roasts. For investors who don't think this matters, look at how Peet's Coffee alienated many of its loyal consumers by offering a lighter roast.

Austin Smith has no positions in the stocks mentioned above. The Motley Fool owns shares of Starbucks. Motley Fool newsletter services recommend Green Mountain Coffee Roasters and Starbucks. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.