The following video is part of our "Motley Fool Conversations" series, in which analyst John Reeves and advisor David Meier discuss topics across the investing world.

In this addition of the Motley Fool's Rising Stars series, Dave discusses why he's buying more shares of Zipcar for his portfolio. Dave feels strongly that the business is firing on all cylinders, even though the share price has taken a hit recently. That appears to be a perfect opportunity to buy shares in a company that possesses a transformational technology and talented management.

David Meier owns shares of Zipcar. John Reeves owns shares of Costco Wholesale. The Motley Fool owns shares of, Costco Wholesale, Ford, and Zipcar. Motley Fool newsletter services recommend, Costco Wholesale, Ford, Netflix, and Zipcar. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.