Last month, I brought you a decade of Apple visualized using more than 10 years of operating data I had compiled on Cupertino's antics.
It seems that many of you enjoyed those fun-filled charts, so I'm here to bring you more. I've also begun incorporating data from the rest of Apple's
I've been Fooling around with the figures to see what other interesting trends I could uncover (and put into a chart). Without further ado, here are five more amazing Apple charts.
Back to the Mac
Let's start with the Mac again, just like last time. We already knew that laptops are driving Mac sales much more than desktops, but here is a visual representation of how that mix has changed over the past 10 years, as a percentage of total Macs sold.
Sources: SEC filings, earnings press releases, Apple investor relations.
The prettiest girls at the dance
Speaking of unit sales, Apple reports unit sales only for its major product families: Mac, iPod, iPhone, and iPad. Looking at those product segments also as a percentage of total units sold, we can see what devices are really moving.
Sources: SEC filings, earnings press releases, Apple investor relations.
iPods take up the most area in this chart, making it abundantly obvious just how many of these things the company has sold cumulatively over the past 10 years. Including its most recent quarter, that cumulative lifetime figure has now reached 344.2 million. The iPhone is quickly closing the gap, with its own cumulative unit sales currently at 218.1 million in less than five years.
Strictly in unit terms, Macs were just 6.8% of all units sold last quarter. Certainly, the lower prices of the other product families drive more unit sales, but even looking at it in terms of revenue paints a similar picture.
Sources: SEC filings, earnings press releases, Apple investor relations.
This revenue breakdown is pretty enlightening; it shows how quickly the iPhone and iPad have come to drive the lion's share of sales in such a short period of time, replacing the iPod and Mac as the belles of the ball.
Show me the money
Apple continues generating cash flow like it's going out of style. The Mac maker now has $110.2 billion in cash and investments sitting on the books. Starting in the fourth fiscal quarter, Apple will begin giving some of those dollars back to shareholders through a $2.65-per-share quarterly dividend and stock-repurchase program, although the repurchase program is primarily geared toward offsetting dilutive equity compensation.
Apple's cash hoard is larger than the entire market cap of rival Amazon.com
Sources: SEC filings, earnings press releases, Apple investor relations.
As Apple generates copious amounts of cash, it promptly sticks what it doesn't need into long-term investments. After all, what would you do if you had generated $99 billion in free cash flow over the past four quarters? I doubt you'd run it down to your local depository for safekeeping.
Most of this money is now being generated overseas, as international sales comprised 64% of last quarter's revenue. At the end of March, $74 billion of that hoard was sitting abroad, held by foreign subsidiaries.
Sources: SEC filings, earnings press releases, Apple investor relations.
For the time being, all that cash abroad is stuck and probably isn't coming home anytime soon because of repatriation taxes. Luckily, Apple has plenty of domestic dollars -- $36.2 billion, to be precise -- to use, including for the aforementioned dividends and buybacks. That being said, Apple still needs to keep printing money, since it expects to use $45 billion from its domestic money mountain for those programs in the first three years.
It ain't over yet
Even though Apple is already the largest company in the world, its growth still has plenty of legs. In another 10 years, I'll have even more Apple charts for your viewing pleasure -- and I'll probably still have some more in the meantime.
Apple's international cash stash is helping it dominate the world, but it's not the only one. Here are another 3 American Companies Set to Dominate the World by tapping into emerging market growth. Get the free report now while you still can.
