As if things weren't gloomy enough for far-fallen Taiwanese OEM HTC, software giant Microosft
The gadget maker recently disclosed that sales in May fell 26% year over year and subsequently slashed its second-quarter guidance by 13% to about $3 billion because of weak sales in Europe and the United States. It's also eating a one-time write-off on old inventory. Shares are down 69% over the past year, not unlike another flailing smartphone player we all know and love.
HTC continues to attempt to rebrand itself and slim down its product line, taking cues from this Apple
Source: HTC. HTC One X.
According to a recent Bloomberg report, Mr. Softy is looking to block HTC out of the next generation of Windows 8 gadgets. Microsoft is allegedly concerned with HTC's ability to sell a lot of devices and that its tablet experience is lacking, although it offers a few Android tablets.
Windows 8 has a better chance of challenging the iPad's tablet dominance than Android's underwhelming tablet performance thus far.
HTC has also seen product delays stateside and isn't able to corner its supply chain as well as larger competitors. Early discussions seemed to have broken down as HTC wanted to modify the operating system, much like the plethora of Android customization layers that OEMs overlay on top of that OS, but Microsoft put down its foot.
For the flavor that will support ARM Holdings-based chips, Windows RT, Mr. Softy is being pretty picky about who gets in on the ground floor to ensure a consistent quality experience. The company is going with OEMs that have better tablet experience and can handle high-volume sales, even as HTC was one of the early hardware partners for Windows Phone.
Looks like HTC will have to stay cozy with Android for the time being.
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