While there's little doubt that priceline.com (NASDAQ:BKNG) paid a premium when it bid $1.8 billion for recently public Kayak Software (UNKNOWN:UNKNOWN), there's value in the search data Kayak possesses. Think about it. By querying every type of database imaginable in the quest for deals, Kayak's engine has built a storehouse of travel intelligence not unlike what Google (NASDAQ:GOOGL) has created in its indexing of the Web, and that's bad news for incumbents Orbitz Worldwide (UNKNOWN:OWW.DL) and Expedia (NASDAQ:EXPE). Find out more in the video below.
Fool contributor Tim Beyers is a member of the Motley Fool Rule Breakers stock-picking team and the Motley Fool Supernova Odyssey I mission. He owned shares of Google at the time of publication. Check out Tim's web home, portfolio holdings and Foolish writings, or connect with him on Google+, Tumblr, or Twitter, where he goes by @milehighfool. You can also get his insights delivered directly to your RSS reader.
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