A Swiss newspaper has reported that Apple (NASDAQ: AAPL) paid $21 million for the right to use the iconic Swiss Federal Railways (SBB) clockface in its iOS 6 mobile operating system.
SBB takes pride in its iconic clock, designed by Swiss engineer Hans Hilfiker in 1944, and still used in SBB stations. The railroad doesn't see Apple's use of its design without permission as necessarily a bad thing.
"We're rather proud that a brand as important as Apple is using our design," an SBB spokeswoman told news agency AFP in September.
Dan Radovsky has no positions in the stocks mentioned above. The Motley Fool owns shares of Apple. Motley Fool newsletter services recommend Apple. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.