With earnings right about in line with expectations today for Staples (NASDAQ:SPLS), the second largest Internet retailer behind Amazon (NASDAQ:AMZN), many were left wondering, what is it that has Staples shares up about 3% today? In this video, Motley Fool Consumer Goods Analyst Blake Bos points to a few major changes within the company that may have driven the spike, such as big restructuring changes, big rebranding changes in Europe and Australia, and an increased focus on the company's online presence rather than its brick and mortar locations. He closes by suggesting a play for investors who have a position in Staples right now.

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium advisory service. We’re motley! Questioning an investing thesis -- even one of our own -- helps us all think critically about investing and make decisions that help us become smarter, happier, and richer.