Please ensure Javascript is enabled for purposes of website accessibility

This Business Is Key for Bank of America's Turnaround

By David Hanson - Apr 5, 2013 at 2:49PM

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

If you are a do-it-yourself investor, Bank of America wants your money.

Here at the Motley Fool, we advocate for individuals to take control of their financial lives and learn to control their own money. Bank of America (BAC -3.08%) is targeting these individuals as well through its Merrill Edge unit, its online discount brokerage.

Despite fierce competition from the likes of TD AMERITRADE (AMTD) and E*TRADE (ETFC), the bank is targeting these customers not only for their brokerage accounts, but to plug more users into the B of A ecosystem of products.

In this video, Motley Fool banking analyst David Hanson tells investors how B of A is doing and if there is a way to track this performance. 

Invest Smarter with The Motley Fool

Join Over 1 Million Premium Members Receiving…

  • New Stock Picks Each Month
  • Detailed Analysis of Companies
  • Model Portfolios
  • Live Streaming During Market Hours
  • And Much More
Get Started Now

Stocks Mentioned

Bank of America Corporation Stock Quote
Bank of America Corporation
$34.88 (-3.08%) $-1.11
E*TRADE Financial Corporation Stock Quote
E*TRADE Financial Corporation
TD Ameritrade Holding Corporation Stock Quote
TD Ameritrade Holding Corporation

*Average returns of all recommendations since inception. Cost basis and return based on previous market day close.

Related Articles

Motley Fool Returns

Motley Fool Stock Advisor

Market-beating stocks from our award-winning service.

Stock Advisor Returns
S&P 500 Returns

Calculated by average return of all stock recommendations since inception of the Stock Advisor service in February of 2002. Returns as of 05/18/2022.

Discounted offers are only available to new members. Stock Advisor list price is $199 per year.

Premium Investing Services

Invest better with The Motley Fool. Get stock recommendations, portfolio guidance, and more from The Motley Fool's premium services.