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3 Things to Watch at Baidu This Earnings Season

By Rick Munarriz - Apr 18, 2013 at 5:00PM

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Baidu has an important quarterly report coming up next week. Let's look at what investors will key on when the numbers come out.

Baidu (BIDU -0.69%) was the dot-com darling of China until last year, when the arrival of Qihoo 360's (QIHU.DL) rival search engine began to cast doubt on the theory that Baidu had the lucrative market all to itself.

Baidu is still growing, and just how well it's doing on that front will become public when Baidu reports its first-quarter results next week. 

Analysts are holding out for a sequential decline in revenue. They also see earnings growing just half as quickly as revenue. Naturally it will be how well Baidu performs against expectations that will dictate if Baidu can bounce back after hitting fresh 52-week lows earlier this month.

In this video, longtime Fool contributor Rick Munarriz breaks down three things for investors to watch when Baidu's financials are released.

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