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U.S. Cellular to Get iPhone This Year

By Evan Niu, CFA – May 3, 2013 at 1:01PM

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A relatively smaller deal for Apple.

Wireless carrier U.S. Cellular (USM -2.44%) will get Apple's (AAPL 0.03%) iPhone "later this year," the company has announced.

The company included the news in its first-quarter earnings report, adding that offering Apple products will further strengthen its device portfolio. U.S. Cellular says its smartphone penetration is at 43% of core market customers.

With 5.7 million total customers throughout 26 states at the end of the quarter, the addition of U.S. Cellular as an official iPhone carrier is a relatively smaller deal for Apple relative to the four largest nationwide domestic carriers that now offer Apple's devices.

U.S. Cellular's current device lineup primarily consists of Google Android, Microsoft Windows Phone, and older BlackBerry 7 devices.


Fool contributor Evan Niu, CFA, owns shares of Apple. The Motley Fool recommends Apple and Google. The Motley Fool owns shares of Apple, Google, and Microsoft. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

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