When Stephen King's new book hits stores in two weeks, it will really only be hitting stores.
King has chosen to hold back on the digital distribution of Joyland, suggesting that his fans should head back into the bookstore.
This is naturally a departure for the famous horror author. King was at the forefront of digital delivery before it was cool. He was offering fans direct access to digital works before Amazon.com (NASDAQ:AMZN), Apple (NASDAQ:AAPL), and Barnes & Noble (NYSE:BKS) introduced the Kindle, iPad, and Nook, respectively.
In this video, longtime Fool contributor Rick Munarriz explains why King is taking a big gamble at a time when e-readers and tablets have their largest market penetration.
Then again, it wouldn't be King if he weren't trying to scare somebody.
Longtime Fool contributor Rick Munarriz has no position in any stocks mentioned. The Motley Fool recommends and owns shares of Amazon.com and Apple. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.