The following video is from Thursday's MarketFoolery podcast, in which host Chris Hill, along with analysts Jason Moser and Isaac Pino, discuss the top business and investing stories of the day.
Fewer than one million shares of SodaStream (SODA) trade on an average day. On Thursday, more than four times that volume traded in the first two hours of trading. A newspaper report in Israel said that Pepsi (PEP -0.41%) was in talks to buy SodaStream. Pepsi later said that the story was false. In this installment of MarketFoolery, our analysts talk about the SodaStream soap opera, and discuss the competitive landscape.
SodaStream's carbonation technology sounds simple, but this razor-and-blade company offers an intriguing opportunity for growth that could very well disrupt the soda industry. The Motley Fool's premium report on SodaStream explains the opportunities as well as the risks in the company. The report comes with a year's worth of updates, so just click here to get started.
The relevant video segment can be found between 0:16 and 6:29.
For the full video of today's MarketFoolery, click here.
