There are a few reasons to believe that Ghosts, Activision Blizzard's (NASDAQ: ATVI) latest entry into the powerhouse Call of Duty franchise, will underperform this year. It was slapped with lukewarm reviews from critics, and is up against steeper competition from Electronic Arts' (NASDAQ:EA) Battlefield, to name just two. But does that mean Activision's annual blockbuster is in jeopardy?
In the video below, Fool contributor Demitrios Kalogeropoulos argues that it isn't, and that Ghosts should end up as a solid entry in the decade-old franchise. He cites a survey of GameStop's customers that found the game as the single most desired title on gamers' shopping lists heading into the holidays. And Activision's heavy marketing spending should also help lift the title's sales this year. But the biggest reason not to discount this game is the fact that early sales results look strong. Wal-Mart called Ghosts one of its best-selling items on Black Friday, giving heft to Activision's claim that it is the "must have" title for the next-generation console launch.
Fool contributor Demitrios Kalogeropoulos owns shares of Activision Blizzard. The Motley Fool recommends Activision Blizzard. The Motley Fool owns shares of Activision Blizzard and GameStop. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.
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