Better Buy Now: Smith & Wesson or Sturm, Ruger?

Firearms manufacturers have enjoyed an incredible surge in demand over the past year, and their shareholders have certainly enjoyed the ride.

Shares of competitors Smith & Wesson (SWBI -1.02%) and Sturm, Ruger (RGR -0.41%) have each risen more than 50% so far in 2013, easily outpacing the broader market's perfectly respectable 25% advance.

But if you had to choose, which gun maker is the better buy today? In the following video, the Fool's Steve Symington weighs the pros and cons of both Smith & Wesson and Sturm, Ruger, then lets you know which stock he thinks is the best deal for investors now.