In one of its quirkier moves to date, 3D Systems (NYSE:DDD) just unveiled its new line of ChefJet 3D sugar printers.
Just as the name implies, 3D Systems insists ChefJet will allow any professional kitchen to incorporate "stunning edible prints" with minimal effort -- that is, for foodies willing to fork out some serious dough.
ChefJet will be available later this year in two models: one at "under $5,000" to deliver single-color edible prints, and another "Pro" version for "under $10,000" to enable larger, full-color designs.
All new ... ish
"We invite leading pastry chefs, restaurateurs, and event planners to join us in bringing 3D printing into the kitchen," says Liz von Hasseln, 3D Systems' creative director of food products -- and yes, that's her official title.
If Liz von Hasseln's name sounds familiar, it's because she and her husband, Kyle, co-founded The Sugar Lab, a California-based start-up 3D Systems acquired in September.
Naturally, it makes sense that 3D Systems would kick things off by translating The Sugar Lab's processes to its own branded line of printers.
When, for instance, will we be able to walk up to a 3-D printer and order a hamburger? Or a slice of pizza? Or some pasta?
Take Barcelona-based Natural Machines, for example, whose Foodini printer is pegged for a late-2014 commercial launch and can layer fresh, unprocessed ingredients to prepare various foods in raw form, such as pizza, filled ravioli, cookies, crackers, and hamburger patties.