MasterCard (NYSE:MA) and Visa (NYSE:V) are usually viewed as the crown-jewels when it comes to electronic payments, but does American Express (NYSE:AXP) deserve more credit than its getting?

In this segment of The Motley Fool's financials-focused show, Where the Money Is, banking analysts Matt Koppenheffer and David Hanson look at the three companies and give their opinion.

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium advisory service. We’re motley! Questioning an investing thesis -- even one of our own -- helps us all think critically about investing and make decisions that help us become smarter, happier, and richer.