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Could Nike Edge Out Adidas in Europe?

By Alison Southwick - Mar 20, 2014 at 7:16PM

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Nike may have just bumped Adidas out of the No. 1 spot in European market share.

In today's earnings report from Nike ( NKE 1.41% ), it may become official that Nike has finally edged Adidas out of the No. 1 spot in European market share. In this segment from Thursday's Investor Beat, Motley Fool analyst Tim Hanson tells host Alison Southwick why he'll be watching today's earnings report from Nike closely, and why he thinks it should be a great report.

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium advisory service. We’re motley! Questioning an investing thesis – even one of our own – helps us all think critically about investing and make decisions that help us become smarter, happier, and richer.

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